YouGov Share Price (YOU)

Shorts have increased again!? I am not sure of the logic behind it.

Might be on the move again? Tomorrow could be interesting.

At their last financial update presentation Yougov explicitly stated that they are actively reviewing whether to divest Yougov shopper. Forecasts state it is worth £300-£400 million alone.

In addition they are launching a share buyback scheme in Q3 2026.

Yougov are also actively investigating transitioning to the US stock market as the current MCAP is ridiculously low.

JP Morgan also recently flagged based on their analysts reviews that they were forecasting an imminent material event at Yougov to re-rate the SP.

This share is a no-brainer you just need patience. Hold for Gold and do your research, all this info is available online.

P.S i have worked in M&A for 20 years and 10's global deals.....and if you are in the circle you sign an NDA and ITK (in the know wth legal conditions) you do not discuss in a pub!

Based on Yougov fundamentals......it is easliy worth 900p+....with 26 million rich material customer base.....data is king......26 global office locations.......and they are going to divest Yougov Shopper for £300-£400 million...the future is bright....the future is Yougov. just be patient and do not be day trade and wait for the material updates. GLA

Thanks buddy. I have bought a lot below 2 GBP, averaged down and it's a pillar in my portfolio. Although confirmation bias can make one overconfident, I will consider adding up at this currently distressed price. I'll tell you something. I was screaming for buybacks before the recent results announcement and I send e-mails to five different sources that can influence the company, saying who I am, how many shares I own and what I believe about the valuation. Of course, I didn't get a reply neither did I expect one to be honest. The results came and they said "we're doing buybacks!". However, they didn't start the buybacks immediately, they located them in a future time instead of a dividend. This means they know how undervalued they are and it showed when insiders started buying stocks. This future promise and the small amount of insider trading gave me an indication that they are reluctant regarding the short-term liabilities and the CFO change might have played a role there. I'm now thinking that if a bid like that comes and the board proceed to immediate rejection, we will see a great upward trajectory in the stock price. This will show conviction. The cherry on the top is the amount of the buybacks. If they buyback as much as the divvy they used to pay, it won't materially affect the stock price. But if they do more, they will put upward pressure and make the stock repurchases more than 10% of the daily trading volume, which is the sweet spot for upward share movement (this is just an empirical rule that I have and can be objected). Just my two cents.

I didn't hear any specific price or any specific bidder, only that there is a lot of interest at a decent premium to current SP. Could be made up.