ELTA.L Share Price (ELTA)

Worth watching.

https://youtu.be/godOhIecGk4

For a company engaged in a complicated business model reshaping, with a questionable track record over the past several years, in a highly competitive sector with low barriers to entry - a multiple of 7/8 times EBITDA doesn’t look cheap at all to me... Can someone explain what I’m missing? Thank you.
(PS. No intention to have a fruitless criticism, I’m genuinely interested in the stock cause I think uneconomic sellers are surely present here)

Actually the EBITDA for this year is looking to be £6m. Broker report has debt at £12m. This should be renamed to Unbound this month.

If my understanding is correct the company main business is the Hotter Shoes now with app. 50m revenue and 5m EBIDTA and 18m net debt. It looks cheap now.

Because the demerge was a bit of trash in the way it has been dealt with. There is also additional charges when buying which I imagine is putting buyers off, which leaves mainly sellers and drives the sp down. Also, I think investors are worried another lockdown may happen. This is still quite a high risk share but looks incredible value now and could bounce back very quickly and provide 100% return. High risk with possible high return.