The next focusIR Investor Webinar takes places on 14th May with guest speakers from Blue Whale Growth Fund, Taseko Mines, Kavango Resources and CQS Natural Resources fund. Please register here.
If we weren't front and centre, I would take this as a loss of faith from Oculus. If we are they see us as pivotal to their future. If we're not, they are clearly not that excited about what they've seen. I do expect us to be, given that we know they've supported us financially with app development. The only risk is not delivering in time for launch.
I thought you were going to be positive?
An optimist would say not!
Great find that Cunir. This has got me excited. Below the Melody logo you have Kanye West, Katy Perry, The Beatles, Kendrick Lemar and Chance the Rapper. Gorillaz are also there, which has been speculated in the past. These are pretty much the biggest names in the music industry at the moment (and the Beatles!). Exciting stuff.
Yeh, that's an odd one.
Quest and Rift shipping 21st May 2019.
When the Go launched, he (MZ) announced it a month in advance of shipping. I'd expect the same with the Quest so i'd expect the new app to launch end of May.
Personally, I wouldn't be expecting any mention of Melody. There are likely to be 50 or so apps that have been hand picked who will be in the same position. The big news to watch for me is the Quest and how much umph they're putting into making it mass market. If i recall last year, Zuckerberg has a target to get X million people using VR by a certain date. I'd like convincing that they still believe in this and have a plan to make it happen. I'd be worried if that was buried.
I'm guessing the mid 2's comment ....
Zuckerberg was first up at F8 last year and he dropped the GO toward the end of his speech. He'll alomst certainly cover their ambitions around VR in his speech and I'd expect him to drop news about the Quest shipping then. Likely end of May IMO.
Launch not laugh
I still wonder why Oculus/FB didn't throw their marketing power behind the Go. They did eventually produce some really top notch ads but it was was after launch and the Christmas buying period. I also didn't see it advertised anywhere in the UK. My only conclusion is that the Go was a learning exercise and A trailblazer for the Quest. It allows earlier adopters to experience and feedback against the product and to test the price point. More pertinently to Melody, It allows developers to hone their product ready for the major laugh, which is hopefully the Quest. Which will get the full might on FB advertising power. Or.... They get nervous and tentatively release it like the Go. My bet is the former, hence holding (plus I've lost a fortune :).
That's not the issue or even an issue, the price point will be found quickly after a few shows and revenue will be generated as a percentage so margin should be protected. The issue is VR headsets in circulation. Which is what AM has said from day one. Timescales have been adjusted due to VR uptake IMO.
For me, the model has never been in question and what you say emphasises this. What is in question is the uptake in VR, which has been disappointing. Will Quest change this, we'll have to wait and see. I will be buying one.
Sounds good, will give it a go, if only for Peter Crouch in VR.
It's a well trodden path this one but my personal view is that things like theatre would detract from the brand and the expertise. I was struck how messy NextVR is, offering all sorts of things. It seems that they are doubling down on NBA, which is probably a smart move. The last thing we want is to be busy fools. My personal view is stick to music and nail down offer unique experiences. Maybe when we've nailed this we can start diversifying but we have a loooong way to go.
Are you ever not disappointed Themis?
I'm not sure what they are doing with content development, technical development and new market entry. I'm not sure anyone is. Don't get me wrong, I'm not criticising, I think they've been ambitious and have done a great job so far.
Hence why I said post successful quest launch or following the entry into the mobile market. I'm not saying fund raise and spunk it. It's about ambition. It's not just advertising (FB is just one part of the advertising mix). There's content development, technical development and market entry. If they're really ambitious and recording multiple concerts, shows and festivals, whilst developing cameras, hiring staff and entering multiple markets it's likely they'll need a lot more than 20 million. I'm not too bothered about the short term dilution of the share price, I'm in this for the long term.
Was that not in the context of having enough cash to cover costs for two years? My hope is that investment is significantly ramped in terms of content creation, market entries and marketing, all of which requires millions. A lot more than 20 million. This is all predicated on successful sales of the Quest and other devices or allowing the content to be accessible by all smart phones.