RE: GMHK22 Jan 2025 20:40
Hi All :)
Well not in the best of moods as I've been waiting on something clearing so I could buy more Mirriad (at least 5M if not 7.5M) only to find out tonight its been rejected due to some paperwork error (it was meant to happen Monday) so I'm locked out of getting any more Mirriad until its resolved & there are at least 2 other parties involved in this paperwork issue :(
Walkietalkie to answer your question, someone mentioned Mirriad on X last week & I think that might have got a few new buyers in. Yesterday while waiting - I tried a couple of dummy sell trades it would only let me sell 200,000 max ! so I thought the price was going to drop & I was happy with the thought of getting more for my money. Then someone bought £10K's worth 4.8M+ at way over the odds (should have got 5.2M+ if they'd split the trade up) as if they wanted in ASAP & weren't bothered by the price!
Today it kicks of again - one of the poster's 2phevs thinks its Latino money coming in, due to a connection between someone at Davos & one of the main Mirriad employees on linkedin !
Everyday now VPP seems to be getting mentioned more & more, there are also like 5 things we know about that haven't been RNS'd!
I'd point you to this
View this video from 4 mins 40 sec to 6 mins 30
https://www.youtube.com/watch?v=OPKTQZmxl0Q
So in summary
Katie Coteman, Warner Bros. Discovery, UK & Ireland said at the end of her initial bit
I think for us the the whole piece around um new formats is that combination of how do we ensure that we can keep making money but in a way that is um as relevant or as you know as unintrusive as possible for the consumer
especially in an esod streaming world where people are paying um and so I think you need to make sure we talk
about this a lot that our our ad experience is as premium as our content is and so that is the whole kind of ethos behind kind of why we're trying to do develop new formats especially because we have obviously super premium outside of the UK where we have Max we have really super premium scripted and films and it's kind of like what's appropriate in that environment also very very relevant for us um at the moment is is Sport because we have TNT we have you know for the Olympics as an example with Euros sport we had 54 feeds on Discovery plus how do we make sure that we are monetizing those whilst not really annoying our customers so yeah there's a lots of different things but um one of the things that we were talking about wasn't it the thing I just we've just announced we've actually done one today which is uh virtual product placement in streaming for General Motors in the US we just announced that across um max Discovery plus and the go products so it' be interesting to see that works yeah it will be very interesting okay
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In the last bit "across um max Discovery plus and the go products" the emphasise should have been on "GO" in capitals not lower case.
GO is a WBD & Canela Media TV