RE: Liberum analysts raise ITV price target to 180p from 145p6 Sep 2019 13:05
A few stalwarts here have kept
the faith despite the share price crash
The fundamentals pointed to an irrational
degree of pessimism by the market brought
about by Brexit,the advertising cycle and
the dumping of UK assets by International
investors
The % of direct TV advertising revenues is expected to drop to below 40% of total over the next 2 years and ITV Studios fast becoming
the most valuable part of the group with
a standalone valuation of £ 5/6 billion
Throw in Britbox, the Hub, direct to customer
Marketing and the value of it'so large franchises such as Love Island, I am a celebrity...., the Chase and loads of other International shows and you see why ITV is such an attractive takeover
target.
Look what's happening with the European
TV/ Media consolidation wars at the moment
and the scramble for content by the mega
Streamers.
I am very comfortable with ITV and exciting times
ahead imho
PS
The sale of the Southbank site for c £200 is expected soon and shouldreduce debt to EBIDTA ratio to1-1 which is nothing