Britbox proposition23 Jul 2019 09:55
Anyone else underwhelmed by the Britbox proposition?
First content goes terrestrial, then to ITVhub/iPlayer, then after up to a year it will go to Britbox.
Feels they are playing it too safe and confusing the customer.
Content should be released in parallel across terrestrial and Britbox, to manage the inevitable transition to all content on-demand, subscription-funded with no ads. For this, people would pay 5.99+ per month. Scrap ITVHub and iPlayer.