Member Info for horsetrader2

It seems you really like numbers :).

The only potential flaw I can see , is that you are assuming the retained fraction is just a quid . And that assumption might be incorrect.

It’s a matter of juggling marketing spend and retaining/making cash and at some point the thresholds should be crossed.

I would guess Martin has to endure the daily hurdles and issues that the business is currently throwing at him and it’s probably quite wearing, hence his current reluctance to get carried away with things at the moment.

On paper it does look like it’s not long until they can gain some investor interest and confidence .

Yes thanks for the update Martin.

Tonight I’m in total agreement with you. BBN.

The runes are looking more favourable by the day and we should soon have a few more posters to debate with.

On the subject of customer service, I have always wondered if AI helps or hinders.

I have lost count of the number of companies that I refused to ever use again because the AI customer service couldn’t answer my query properly, leading to huge frustration.

Up front it appears to save on costs , but perhaps costs companies more in lost custom long term..

Anyway, a very thorough interesting analysis , so thanks and once again, I hope you are proved right in your assumptions.

Thanks for you insights.

Gremlins for the week might include the Northern Ireland and Channel Islands delivery issues.

It’s not impossible that the move to large pack sizes at DD has been overdone and resulted in a further drop in sales which would mean that they have a new problem to solve.

Time will tell.

I sincerely hope that your optimism is proved correct.

Would have hoped for a weekly update today.

Let’s see what happens in the next few months.

Hopefully they maintain momentum and the business runs glitch free.

I’m not sold on the lift issues as a valid excuse.

Sure, it would have delayed orders going out, and must have been incredibly frustrating, but I can’t see how it would have affected purchases coming in (which would have eventually been shipped out ).

The refunds might be able to be reduced, but I don’t think it’s that easy to eliminate them to significant levels.

Saying that, my concern is that it’s not as easy to make money online retailing as maybe they first thought.

Next quarter with the new warehouse floor leaves them with no excuses and for me unfortunately the Jury is out for now.

Challenges seems to be the word of the day.

They are in danger of running out of cash at this rate.

Let’s hope the investor meeting can add some confidence.

Read a bit flat to me .

Let’s see how the market responds, but I doubt it will provide much excitement.

Interesting analysis as always BBN.

Hoping the business goes forward gremlin free and the extra floor takes them over the tipping point to profitability before they spend all their cash.

I remain to be convinced, and the next quarter will be very telling.

This is the same CEO who once stated that they expected to be be in profit by of 2024..

They are all eternal optimists.

I wonder what they are doing to prevent an M&S type hack.

It would finish them .

I would read that they possibly got through another £700k last quarter.

That’s a fair amount to catch up.

Correct me if you think I’m wrong .

I forgot about the Let’s Explore contribution to be fair.

And very funny , but also true Wako

First time quarterly turnover has decreased though BBN.

I see they are having a sale on Boop of stuff they want to get rid of.

Will this getting stuck with stock and selling it for no margin become a long term issue ?/

Another slightly frustrating update. (Dare I say it , more jam tomorrow :).

I find this statement more than a little odd , as head office costs can’t be dismissed.

(Overall, we are pleased to report that our progression towards operational profitability before head office costs across the three divisions is on track)

Hopefully there will be a bit more detail next week.

No mention of the £400k owed from let’s Explore .

Growth in customer numbers is very good , and no excuses once the next floor is put in .

All changed now .

Well done !

Not great PR for the results presentation when the company description is so wrong .

Profile

Huddled Group PLC formerly Immotion Group PLC provides virtual reality platforms. The principal activities of the Group were: (i) the provision of virtual reality (VR) experiences to partner sites on a revenue share basis and in its own ImmotionVR sites; (ii) the sale of the Group’s Let’s Explore consumer product; and (iii) the sale of the Group’s Uvisan UV-C cleansing products. Activities (i) and (iii) have been disposed of since the reporting date and are included in discontinued operations.

Agreed with just about your entire post BBN.

What’s important, is how much of the costs of employing the new staff , the advertising and the costs of acquisition of new customers is eating into their margins. (Alongside the cost of returns and refunds)

It’s also important to realise that the AOV values for new Boop customers may be low and as you rightly say, it’s really critical that they manage to get them back for a decent sized purchase shortly after their initial smaller ones.

Ultimately , once the new floor has come into play, and they can up their daily sales, there must come a time when they pull back on advertising spend and growth , then consolidate and take some profits before the next stage.

I’m not sure when that is going to be, and I would guess/hope that’s it’s sooner rather than later..

I’m very interested to see how the increased pack sizes at DD have affected the orders coming in.

The next update will make for interesting reading and hopefully it will be out soon.

Evening BBN

Thanks for that lengthy reply, appreciated.

Have been out most of the day visiting various vineyards in the sunny Western Cape, so not in the best shape to digest what you have written at the moment .

Will have look at your thoughts when I wake up tomorrow .

Nice to see the rise in share price .

Respectful of your answer, you come across as a very decent sort.

I’m cynical by nature, so always regularly question my own investment decisions .

You are obviously a numbers person., so what number of orders per day would you estimate to be the turning point as far as making profit is concerned.?

To the management at Huddled, congrats on your hard work and increased order quantities, it’s very impressive.