Member Info for horsetrader2

I agree with most of what you say.

Not sure that the AOV rates have held up , with Martin suggesting that new customers only spent around 60 per cent of AOV per order.

It may well be that they are not making money while acquiring new customers, but there inevitably comes the point when they reach capacity in the current warehouse and they temporarily stop spending on acquiring new customers.

That will be the month that they start making some decent money.

It’s only natural that the last update was a tad downbeat, as that is what a frustrating week in business does to emotions.

I did top up quite heavily yesterday and am prepared to be patient.

A huge over reaction to a horrible, but temporary blip.

Otherwise all very good.

Seems like we got carried away with the anticipated sales figures according to Martins latest blog.

The broken lift issue sounds like a nightmare , but at least it’s repaired now.

Sounds like 2 steps forward , one back at the moment, but at least they are acquiring plenty of new customers .

They managed to sell their stock of nice Ralph Lauren shirts in a day.

Next deal of the day is taps .

Yes I spelt it correctly.

Del Boy is alive and kicking .:)

Some extraordinary figures if you do the maths on the update.

If Boop continues to get 500 new customers a day, their turnover will exceed £7 million this year.

Nutricircle will be over £5 million

Discount Dragon at current levels will do over 15 million.

This all assumes zero growth from here on in.

They are already saving £1 per order which will save approx £180,000 per quarter in postage costs.

What’s not to like ?

My thoughts exactly .

If you compare the numbers for last week to the last quarter, sales in each division have risen increased substantially .

All very good going forwards.

I think this will rise substantially in the near future.

Interesting to see some of their high end products fly out the door and sell out rapidly

At £50 an item ….

From a FB post

That Jo Malone deal was one of our most popular ever—it flew out!

Thanks for the post.

They are back to DPD again.

Hopefully the free delivery option is cost effective regarding customer acquisition.

Great to see that they are busy .

The RNS already suggests a poor trading update , with a jam tomorrow caveat already written in.

Good write up and well researched .

Great response to our concerns as shareholders.

Nice one Martin and thanks .

It’s actually called Boop beauty .

Good to see decent interest though .

Thanks for that.

I’m aware that they are very approachable and also hard working.

Let’s hope they react positively to investor concerns.

Thanks for your reply BBN.

It wouldn’t go amiss if they would let investors know the progress of their warehouse extension, updated websites, apps, and if they managed to successfully lay claim to the £400k as a starter.

What’s happening with Vodiac ?, the website says launching 2025.

The last media update on the Huddled website was in October.

In a nutshell, they might consider being more proactive in their efforts to help create investor interest and therefore supporting a healthier share price.

I’m just playing devils advocate here.

They have preached the massive margins they make for some time, yet they couldn’t turn a profit with bumper sales in the last quarter.

Something doesn’t add up , or they omitted to tell us something pertinent in the last update.

Perhaps if they were more upfront about their spending in the last update, the share price wouldn’t have crashed like it has .

Thanks for that.

They definitely need to up their engagement and if the story is good, then I look forward to to seeing it to be more than hot air.

I noticed current DD stock levels (or ktems offered), are at the lowest they have been for sometime.

Ps I didn’t understand the last comment both times you posted .

From the July update for those with short memories.

Clearly, they have not achieved this, so going forward you could be forgiven for being sceptical about what they say, and I would suggest , part of the reason why there is little investor confidence at the moment .

At the end of June 2024, we had circa £3.3m of cash in the business, plus approximately £1.3m in stock. Whilst we expect cash to reduce further as we continue to invest in scaling our acquisition marketing along with the expansion of our fulfilment capacity, we believe these investments will continue to deliver results and move the operating divisions into monthly profitability by the end of the year.

First of all I wasn’t trying to make a point, I found they were selling something that surprised me somewhat.

Secondly , I agree with Gallmat that the offering seems erratic.

Seems it’s becoming an online version of Trago Mills.

I see they are now selling refurbished Apple Macs.

Whatever next ?