Eagle Eye Regulatory News (EYE)

17 July 2014

Eagle Eye Solutions Group PLC

("Eagle Eye" or "Company")

Appointment of Chief Financial Officer

Eagle Eye, a leading UK provider of digital consumer engagement solutions to the retail and hospitality industries, is pleased to announce that Lucy Sharman-Munday has joined as Chief Financial Officer and director of the Company, effective from today, 17 July 2014.

Lucy was until recently CFO of the 5one group, the global consultancy providing services, analysis and software to help retailers achieve a customer-centric strategy. The global role covered Europe, South Africa and setting up America. Prior to this she worked for Adapt Group Ltd, and in 2006 iSOFT plc as an integral part of the turn-around team that successfully sold the business to IBA Health Group at the end of 2007. Lucy brings relevant sector experience in technology and retail, together with knowledge of international growth and expansion. Lucy began her a career at KPMG in 1999 and qualified as an ACA.

On the same day Lucy was awarded 62,500 EMI share options at an exercise price of 155p under the rules of the Company's approved EMI share option scheme.

Commenting on the appointment, Phill Blundell, Chief Executive said:

"On behalf of the Company, I am delighted to welcome Lucy to the Board. Her experience will be most valuable and we look forward to her input as Eagle Eye continues to grow."

For further information, please contact:

Eagle Eye

Phill Blundell, Chief Executive Officer

Lucy Sharman-Munday, Chief Financial Officer Tel: 01483 246 426

Panmure Gordon

Hugh Morgan/Callum Stewart, Corporate Finance

Charles Leigh-Pemberton, Corporate Broking Tel: 0207 886 2500

Hudson Sandler

Nick Lyon/Alex Brennan Tel: 0207 796 4133

For the appointment of Lucinda Emma Joanna Sharman-Munday, age 36, Eagle Eye confirms that there are no other disclosures to be made in relation to Rule 17 or paragraph (g) of Schedule Two of the AIM Rules for Companies.

- Ends -

Information on Eagle Eye

www.eagleeye.com

Eagle Eye is a leading UK provider of digital consumer engagement solutions to the retail and hospitality industries.

The Company provides a digital transaction platform for the secure multi-channel issuance, management and redemption of promotional offers, gift vouchers and loyalty-based rewards, replacing previously used paper-based methods. The coupons, gift vouchers and loyalty-based rewards markets are currently transitioning through substantial change as both retailers and consumers are moving away from paper and plastic to digital offers, rewards and loyalty. These markets, in aggregate, are estimated to be worth £54.8 billion, £4.7 billion and £210 million respectively.

The Eagle Eye platform comprises four key components: campaign creation; issuance; redemption and reporting. The Company's products supported by the Eagle Eye platform allow the Company's clients to deliver relevant offers, rewards and services to consumers in real time, in a simple and secure way, across multiple media including email, SMS messaging and loyalty apps. The offers and rewards can be redeemed securely by the consumer through any enabled point of sale channel.

The Company's current customer base comprises leading names in UK retail and hospitality including Gondola Group, Greggs, Karen Millen, Marks & Spencer, Mitchells and Butlers, Pets at Home, Tesco and Tragus.

Over the last year, the number of transactions conducted over the platform has increased significantly from an average of 200,000 a month in 2012 to 1,000,000 a month in 2013. Revenue has grown at a CAGR of 70 per cent. per annum for the last three years, with revenue for the year ending 30 June 2013 totalling £705,000. In the six months ending 31 December 2013, revenue was 75 per cent. greater than the six months to 31 December 2012.

The Group is headquartered in Guildford, Surrey.