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Last checked at 
11 Jun 2009 16:17
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FORΒ IMMEDIATEΒ RELEASE
11Β JuneΒ 2009Β
ASOS plc
A leading Internet based fashion retailer
Β ("ASOS" or the "Company")
Change ofΒ JointΒ Broker
Β
The Directors of ASOS wish to announce thatΒ Numis SecuritiesΒ has been appointed as Joint BrokerΒ to the CompanyΒ with immediate effect.
JPMorgan Cazenove remainsΒ as sole Financial Adviser, Nominated Adviser and Joint Broker to theΒ Company.
For further information:Β
ASOS plcΒ
Nick Robertson, Chief Executive Β Β Tel: 0207 756 1000Β
Nick Beighton, Finance DirectorΒ
Β
Website:Β www.asos.comΒ Β
Β
Cubitt ConsultingΒ
Brian Coleman-Smith / Nicola Krafft Tel: 020 7367 5100Β
Β
JPMorgan CazenoveΒ
Luke BordewichΒ / Gina Gibson Tel: 020 7588 2828
Β
Numis Securities Tel:Β 020 7260 1000
Alex HamΒ / Mark Lander
Background note
ASOS is rapidly becoming the market leader in theΒ UKΒ online fashion world. The business continues to generate profitable growth despite continued investment in operational resources and enjoys strong and increasing barriers to entry.
Established in June 2000 and admitted toΒ AIMΒ in October 2001, ASOS.com is theΒ UK's largest independent online fashion and beauty retailer and offers over 21,300 branded and own label product lines across womenswear, menswear, footwear, accessories, jewellery and beauty with approximately 1000 new product lines being introduced each week.
Aimed primarily at fashion forward 16-34 year olds, ASOS.com attracts over 5.3 million unique visitors a month and as at 31 March 2009 had 2.35 million registered users and 1.2 million active customers (defined as having shopped in the last 6 months).Β www.asos.comΒ
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