Member Info for Toyin

thechief, forgive my stupidity, but if our retention rate is 70% why do we need to acquire 37800 to end up with 10000 in month 12? 3150 x 70%= 2205 x 12=26460.

Aquae, not so. The £22k was up to 31/12, the 355% increase is from some time in Feb so you are missing at least four weeks. Plus how is it a £1.1m miss, we are only in March, we still have 12 weeks of increasing sales to go, you do know the £1.2m was for the end of June ,not today?

Aquae, the problem is we dont know how big the miss is, but 6 weeks ago it was on, sales are increasing daily so my thought is it cant be that far away. If i'm wrong, i'm wrong. SA has had 5 months of sales from a standing start, he deserves some slack.

I know, what’s your point? He missed the target, once is a mistake. I’m giving him the benefit of the doubt, I trust him to sort it out, as far as I am concerned it’s time to move on.

I have to say, there has been a lot of rubbish posted today. Was the rns disappointing, yes, did Stuart make a mistake going with the £1.2m, possibly, but we have to remember the nomad would have had to OK that statement, so as of six weeks ago, the management and nomad both thought it was possible. The reaction today is overblown, sales are growing on a daily basis and we are retaining circ 70% of subscribers. I believe Stuart when he says when not if, and I dont think that when is many weeks away.

This is massively disappointing, there is no other way of putting it.

I also think it is a massive over reaction, the retention rate is 69% which ties in with the study results, this is a months delay not years in my opinion.

rebarm, where do I start. Delivery, is that Axisbiotix fault, I think not. Package crushed, is that Axisbiotix fault, I think not. No instructions, incorrect. I have 20+ boxes, there isn't one without clear instructions with recommended daily dose, ingredients, etc etc. Also post study supplies have AxisBiotic on each sachet and instruction on the reverse.

I'm sure it can't be that difficult a task. Even if we went with the divi option (as we were promised) £6.71m = 1p which would give us 7.7% yield. For me, doing nothing doesn't look good.

trout, cant disagree with what you say and we all know Cathal has a lot of skin in the game so must be hurting. We know Cathal has made mistakes, let's blanket that as over promising and underdelivering, we are where we are. What I cant get my head around, and it is in relation to your final point, why doesn't the company buy back the shares, I believe it would stop the rot and amongst other things give investors some confidence, then the tide could turn. I see multiple upside and no downside, do you?

trout, I completely agree with your stop loss comments. The problem arises when you have a ceo saying things like,"bear with us for a little while longer, " "bear with us for another month or two and the share price will be in a much better place," etc, etc. My gripe is, if you make statements like that and it doesn't come to fruition, you should have a backup plan, for e.g. buy back your shares, you have openly admitted they are undervalued, so support them. I am in this for the duration, but Cathal needs to step up.

"You haven't lost money until you sell", is the biggest load of rubbish ever to be spoke.

A share buyback at these levels is a no brainer.

Back to rational debate. Any investor who has doubts about our product being to expensive.

https://www.mypsoriasisteam.com/news/1415-dollars-or-what-two-months-of-psoriasis-treatment-can-cost?utm_source=iterable&utm_medium=email

Well if you dont know thats a bit of a problem, I'm sure you can get him through his blog. I post his links because its information for investors, if you have a problem with that, I dont really care.

What do you want Elrico for?

Elric Update.

https://tinyurl.com/4mtn6sat

Elrics update.

https://tinyurl.com/h9edz744

Very impressive. From a standing start with a bogof offer in under 12 months, £1.2m is fantastic. Croda is on track, however the revenues are split it’s an excellent start.

Yep, agree with that belgrano, these big swings are not good for the nerves, but we know the main reason for the drop and it was outside Stuart's control. As you know, I was lucky enough to be on the study so knew early on how good Axis is. I believe this is one of those times in life when you just get lucky and hit the jackpot. Time will tell.

Come on belgrano, have some faith.