Maybe there is a plan29 Nov 2019 23:49
Perhaps there is a plan afoot.
While SEE are waiting in a holding pattern for aviation to land and for VW to drive around the block and wave. Volvo are checking that everything is safe. Toyota are doing what they do and are making everything just the way they want it. ThereΒ isn't much that PM can do to make this news happen.Β
You will need a very big aerial to pick up what our PR firm are doing - are they still learning the client or are they working like swans, busy working where we can't see it?
Is fleet fixed? Well we aren't getting to see the fleet numbers, apart from the subtly hidden implication of $40 million of hardware required for next year's purchases. Not to be sniffed at especially with the significant price reduction. But don't forget insurance. but insurance is boring. How do you sell a jam tomorrow idea like insurance? Most tech investors would have no idea of the scale (and cost) of truck insurance, it is not a car with our little darlings in the back. Think of the cost of insuring a fuel tanker, or a truck full of televisions, or even a refrigerated lorry full of 20 tonnes of your weekly shopping. The costs of the goods mean that the insurance is far, far more expensive than you realise. Now, while you think about that in cash terms, what would you do if I offered to save a chunk of that cost and reduce the chances of the crash, meaning that your truck is making money for more days of the year? Interested?
Too good to be true, maybe next year. but then you discover that it wasn't a dream, you see that your peers are getting on board, that will significantly impact running costs and profit. there are more and more trade articles and other companies are trying to sell this to me now, now there is nothing to lose I will sign up, it saves me capital on the outlay and my insurance costs are reducing. Plus, I remember how we felt after Bob's accident I don't want to go through that again.
Turn that around, my insurance business in't sure about this new fangled stuff, it will take time to get up to speed, talk to legal, work through the numbers with the actuary, are there insurance packages that i buy to cover myself ready for this? Who else is considering doing this in our territory, ok lets trial, lets review. Who can install all these trucks. Need to update our contracts, find installers, change Ts and Cs. Print documentation, train staff and talk to marketing. Then we can talk to the 1/12 of our customers who are ready to contract this month.
These are slow processes. PM wants to show that he has covered many territories and significantly increased the volume due to the new deal if he wants a bang for his buck - then he can show that his $40 million is for the egg boxes for his Golden Geese.
Perhaps Antenna are working hard where aviation and insurance execs hang out, after all the auto makers already know our name. Then they can work on investment firms as we will be more in their desired range with proven, go