Surely not, so Ocado are disrupting the UK grocery market http://uk.businessinsider.com/ocado-is-on-a-tear-as-analysts-have-got-the-company-wrong-2014-11
So you haven't read the research, up to you.
No. But you are still wrong if you believe tesco is 20% more etc etc.
Have you studied the report direct from LEK? (it is freely available), yes or no?
If you believe that tesco is 20% more expensive than Carrefour on branded goods you are just wrong. It is a case of a poorly worded comparison.
Have you studied the report direct from LEK? (it is freely available) I suggest you do so and then comment on here on the figure you will find at the top of page 4. I will of course be able to forgive you for mis-reading on this occasion.
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