Eagle Eye Regulatory News (EYE)

5 January 2016

Eagle Eye Solutions Group PLC

("Eagle Eye" or "Company")

Appointment of Chairman

Eagle Eye, the SaaS technology company that validates and redeems digital promotions in real-time for the grocery, retail and hospitality industries, is pleased to announce the appointment of Tim Mason as Chairman with immediate effect. Bob Willett will step down as Chairman to concentrate on his other investments but will remain on the Board until 31 March 2016 to provide a smooth handover to Tim.

Eagle Eye CEO, Phill Blundell, commented: "Since 2013, Bob Willett's Chairmanship of Eagle Eye has seen a successful IPO and acquisition in April 2014, the signing of major contracts with two tier 1 grocers, the substantial development of the Eagle Eye AIR platform and significant growth in revenues. He leaves us with a very strong momentum and platform for further growth as we seek to become the global leader in digital marketing. The Board and I would like to thank him for his service and wish him the very best in the future, particularly his involvement with other early stage companies."

Bob Willett commented: "I am proud of the work that the team has done in building the platform and the achievements to date. I look forward to following Eagle Eye's continued success in the future as a supportive shareholder."

Tim Mason has over 30 years' experience within the grocery and retail industries, with a strong background in strategic marketing and customer loyalty. His last role was as Chairman of Bonmarché Holdings plc from 2013 to 2015. Prior to that he was Deputy CEO at Tesco from January 2010 to December 2012. He held a number of other roles within the Tesco Group between 1982 and 2012 including CMO for Tesco and CEO of Fresh & Easy LLC. He is currently Chairman of Digital Natives Content Limited.

Eagle Eye CEO, Phill Blundell commented: "I am delighted that Tim has accepted the role of Chairman, he has a wealth of experience and an extensive network of UK and international contacts that will be invaluable as Eagle Eye builds on its foundations to influence the UK market and expand internationally. The Board and I look forward to working with him during the next stage of the Company's growth."

Tim Mason commented: "I have watched the development of Eagle Eye over several years. I am delighted to be joining Phill and the team as we push on to the next phase of growth in the business."

Timothy (Tim) John Rollit Mason, age 58

Current Directorships and Partnerships

Digital Natives Content Limited

Previous Directorships (held within the past five years)

Beehythe Estates Limited

Bluebird UK Holdco Limited

Bluebird UK Topco Limited

Bonmarché Holdings plc

BTX Management Sarl & Partners SCA

Dreams Holdco Limited

Dreams Topco Limited

Eagle Finco Limited

Eagle UK Bidco Limited

Eagle UK Holdco Limited

Fresh & Easy Holding Company

Fresh & Easy Neighborhood Market Inc

Fresh & Easy Property Company LLC

Minerva Bidco Limited

Minerva Holdco Limited

Sun European Partners LLP

Tesco Capital No. 1 Limited

Tesco Capital No. 2 Limited

Tesco (Foxtrot 1) Limited

Tesco (Foxtrot 2) Limited

Tesco Mobile Communications Limited

Tesco Mobile Services Limited

Tesco.com Limited

Tesco PLC

Tesco Stores Limited

Tesco (Tango) Limited

Zeus Topco Limited

Zeus Topco ll Limited

Zeus Topco lll Limited

Tesco Swap Realisation Company Limited, which Mr Mason was a director of from 21 January 2003 to 2 June 2008, entered into a Company Voluntary liquidation on 23 June 2008, with all liabilities paid in full. It was dissolved on 22 April 2009.

Long Term Incentive Plan

The following options over ordinary shares of 1p each in Eagle Eye have been granted on 4 January 2016 to Tim Mason as follows:

These options vest over three years from the date of grant subject to performance criteria and have an exercise price of 230p each.

Following the new grant of options, the fully diluted number of shares shall be 24,434,338 of which options shall represent 9.3%.

Eagle Eye confirms that there are no further disclosures to be made in relation to Rule 17 or paragraph (g) of Schedule Two of the AIM Rules for Companies.

For further information, please contact:

Eagle Eye

Phill Blundell, Chief Executive Officer

Lucy Sharman-Munday, Chief Financial Officer Tel: 0844 824 3686

Panmure Gordon

Fred Walsh/Duncan Monteith, Corporate Finance

Charles Leigh-Pemberton, Corporate Broking Tel: 0207 886 2500

Hudson Sandler

Nick Lyon/Alex Brennan Tel: 0207 796 4133

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Information on Eagle Eye

www.eagleeye.com

Eagle Eye is a UK leading SaaS technology company that securely validates and redeems digital promotions in real-time for the grocery, retail and hospitality industries.

The Company's digital marketing platform, Eagle Eye AIR, enables the secure, real-time, multi-channel issuance, management and redemption of digital promotions and rewards, replacing previously used paper-based methods. The UK promotions market is currently transitioning through substantial change as both retailers and consumers are moving away from paper and plastic to digital. Last year there were in excess of 730m coupons redeemed in the UK, and 16bn digital coupons redeemed worldwide.

The Eagle Eye AIR platform comprises four key products: Eagle Eye Promote - for the management of offers and promotions, Eagle Eye Gift - for gift cards and customer care, Eagle Eye Reward - for loyalty and reward schemes and Eagle Eye Engage - for digital messaging. These four products enable the Company's customers to deliver relevant promotions, gift vouchers and rewards to consumers in real time, in a simple and secure way, across multiple marketing communications channels including email, SMS messaging and loyalty apps. The promotions can be redeemed securely by the consumer through any enabled point of sale channel.

The Company's current customer base comprises leading names in UK retail and hospitality including Asda, Greggs, JD Sports, Ladbrokes, Marks & Spencer, Mitchells & Butlers, Pizza Express, Sainsbury's, Tesco and Thomas Pink.

The Group is headquartered in Guildford and has an office in Manchester.