Queue on Ocado website tonight..26 Sep 2021 22:57
There was a small queue for me to enter the Ocado website today as I carried out my weekly shop. It is very rare that this happens. Looks like the public, in the face of the current fuel crisis, is placing a greater demand on Ocado as they try to conserve the use of their precious petrol/diesel and avoid driving to the supermarket. This heightened demand could stay in place for a while.
Very complex situation for Ocado to deal with currently. CO2 shortage affecting their ability to deliver frozen goods. This issue looks though to be nearing resolution as fertilizer plants resume production thanks to government subsidy. Fuel shortage could start to affect Ocados ability to deliver groceries although Ocado would have a steadier more stable supply of fuel than the general public. Fuel costs will be rising however these costs will likely be passed back to the customer. The HGV driver shortage affects Ocado less than other online grocers due to their more streamlined operating model.
Overall I think Ocado retail will have sustained increased demand for the coming period and should be able to deliver throughout this new crisis and perform a vital service for customers.