The new pattern behind the "domain control" of the smart ****pit6 Jun 2022 14:06
The leap from a distributed architecture to a centralized architecture has also brought about the reconstruction of supply chain partnerships, the first of which is the change of the original suppliers of car companies. The so-called, three years of Hedong, three years of Hexi. Whoever seizes the new round of opportunities will be the winner in the next three years.
Recently, BMW's forthcoming pure electric flagship car iX disclosed the ****pit domain controller supplier. Previously, Harman, the supplier of BMW's multi-generation split central control multimedia ECU, was replaced by Continental , which also provided the driver monitoring system. (The camera is integrated into the instrument panel), the UWB digital key and the control system of the Sky Lounge intelligent panoramic dimmable sunroof.
Take Tesla's latest infotainment system console (MCU3), for example. AMD's Ryzen processor replaces the previous-generation Intel Atom processor, which has roughly the same computing power as Sony's latest PlayStation 5 game console.
But more automakers are opting for Qualcomm's third-generation Snapdragon ****pit chip, which sold $1 billion to automakers last year (cumulative orders of nearly $13 billion), mostly for networking and infotainment systems. The company expects annual auto revenue to climb to $3.5 billion over the next five years.
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