RE: Report something some one please1 May 2021 09:11
I found this from 22nd April on the NHN web page announcing the launch of NHN DATA and it mentions Bango but nothing new since
NHN launches'NHN DATA' , a data technology company
5 Mon 1 the official launch of 'NHN DATA', data, technology, business competitiveness and strengthen expertise
Targeting the high-growth global CDP market, preparing a new lineup based on AI technology
Mid- to long-term goal of becoming a'global top tier company' in the field of data technology
[NHN, 2021-04-22] NHN launches an independent corporation to expand its data technology business in earnest.
NHN (CEO Jung Woo-jin) announced on the 22nd that NHN DATA, a data technology specialist, will be officially launched on May 1st. NHN DATA is a company specializing in the field of data platforms, including CDP (Customer Data Platform), and is headed by Jinsoo Lee, who has led the data technology business of NHN.
NHN DATA targets the domestic and foreign CDP market with'Dighty', a data integrated management solution that integrates NHN's data technology, while supporting Augmented Analytics and business strategy establishment with artificial intelligence (AI) technology. It is going to introduce a new lineup. This is a strategy to ultimately strengthen global competitiveness as a data platform company based on AI technology.
CDP is a platform that enables integrated management and analysis of customer data collected from various channels in one place, and the related market size is growing rapidly around the world. According to market research firm Market & Market, the size of the global CDP market is expected to grow by an annual average of 34% and expand to $10.3 billion by 2025.
Jinsoo Lee, CEO of NHN DATA, said, “We will become a leading domestic CDP operator leading digital transformation in various industries with technology that adds value to data.” We will leap forward as a company.”
Previously, NHN has been developing data technology as a new growth engine and has a wide range of business competitiveness at home and abroad. It provides solutions and consulting to major industries such as finance, commerce, games, and the public, and has been participating in the government's'data voucher support project' for 3 consecutive years as a data supplier. As a result of being recognized for its technological prowess by leading overseas companies, it formed an alliance with the global IT company'Bango' in 2019 and laid a foothold for global business expansion. 'Audiens', a data solution company jointly established with'Bango' in 2020, is building a sales network through the European CDP business.
NHN is able to promote solid growth of its data business by adding the accumulated technology, service experience, and partnership with the fast decision-making and execution power of an independent corporation. The growth of the'Diety' solution is also expected to gain momentum. 'Dity' has been serviced since 2000