FT3 Jul 2015 08:08
Persimmon: land bank: Take Persimmon, which issued an upbeat trading statement. Its share price is up 35% this year, against 1% for the FTSE 100 index. Relative to book value, the stock is more expensive now than it was at the height of previous booms. Credit conditions remain supportive; mortgages have never been cheaper and will rise only slowly. The government’s Help to Buy scheme, which backs 40% of Persimmon’s sales, runs until 2020. There is pressure on margins from rising labour and materials costs, but Persimmon’s “value over volume” strategy limits its impact. The outlook for land prices, the company’s other major input cost, is benign. Smaller builders, which account for about a quarter of U.K. output, are still struggling to secure finance, limiting their ability to compete in the land market. That means land is cheaper than might be expected at this stage in the cycle. Data from Savills suggest that consented land outside urban areas is 22% cheaper than it was in 2007; had previous correlations with house prices held true, it would be back at its previous peak by now