Positive Thoughts14 Mar 2019 19:24
Interserve, the government contractor racing to stave off collapse, is encouraging its 69,000 staff to share “positive thoughts” about their employer on social media ahead of a crucial vote that will decide the company’s future on Friday.
The power point presentation — seen by the Financial Times — suggests that employees share on Facebook or tweet “what a great place Interserve is to work and why,” or how we “continue to win bids and contracts and deliver an excellent service to our customers”.
The presentation also encourages staff to reassure customers and suppliers over the future of the business.
The desperate plea is part of a last-ditch campaign, which includes targeted Google advertising, aimed at shoring up confidence in the company and persuading scores of smaller investors to vote for a debt-for-equity swap on Friday.
Cont.
“Value is being lost every day in Interserve,” said one person close to the board. “If we go through a pre-pack there is more noise around the business and it could take months for suppliers to understand.”
Cont
Although Interserve has been under pressure this week to improve its offer to shareholders, sources close to Coltrane said on Thursday that the fund had not “seen anything from the company that materially changes matters”.
Cont
Gail Cartmail, which represents Interserve workers in the Unite union, said the company’s message to employees was “grossly insensitive”. “Thousands of Interserve workers are worrying about their futures and management thinks not only is it a good idea but that workers would actually want to promote their workplace on social media.
“Unite sought meetings with Interserve when the original deleveraging plan was first revealed late last year, due to members’ concerns about their future but we were rebuffed and told that everything in the garden was rosy, which is clearly not the case.”
https://www.ft.com/content/0be957a6-4663-11e9-a965-23d669740bfb