Member Info for LowiePete

I gets a bit much when mistyhorse and optimouth starts having a public talking to himself in writing :/
Then starting to spread fear over the sale of shares by reading too many US based web sites. I've warned before, these are the actions of a maladroit person, so beware!

In a UK buyout the intending buyer generally puts in a generous offer for the shares as an inducement to shareholders to agree to their proposal. It becomes a hostile takeover if the shareholders agree against the wishes of the existing BoD. If you don't want to sell your shares, you can take up options in the new setup at a commensurate rate, again usually under beneficial terms.

So, relax people, no-one is going to rob you unless the existing company collapses. At least it'll feel like you have been robbed!

It's a mistake to think that MVR's catalogue of VR recordings is "huge". Compared to the breadth of the music industry, it barely causes a ripple! To be viable, especially to potential subscribers, it'll probably need to multiply its content. No-one is going to be pleased to subscribe to a service where the total content by a single favoured artist amounts to an hour's worth of viewing.

The present hiatus really puts a dent into the catalogue creation, hence the recent fundraise. No-one will want to watch a theatre performance without an audience to be part of and participate with. Else, as I've said before, it looks like watching a naff dress-rehearsal. With the rakings-in that JG wants to make, nothing short of a full performance with every single VR jump-point being active will do.

If you're worried about the company, then the DYOR mantra reigns! For several LTHs, this is a buy and forget share to put away in an ISA. We have enough belief in the BoD and the tech to not worry too much. However, everyone's risk threshold is different and no-one but yourself can make that assessment. If your thought is of the MVR catalogue being huge, then some real understanding of the music industry is probably your research starting point.

Apologies for the double-post - wifi is a tad busy...

The only thing that's missing from that assessment is a good dose of patience! It takes time to build a reputable library of original material from scratch. If you go too soon, you disappoint users by not meeting their imagined expectations (remember, in their ignorance, they might well compare this app to a very well known streaming service) and bad news / reputations travel fast and stick!

All this baying for release of this or that material is totally premature. The high-flyers getting paid big bucks are fully aware of when the right time to press the "Go" button will be. They cannot afford to get it wrong as it'll stain their reputations forever.

As for dilution, that has been very well mitigated by share sales from the top bods, simply to keep the petty cash tin well topped-up. That's something to thank them for, not criticise! It has enabled MVR to continue to build their library without either a fund-raise or seeing the company bled dry by shorters.

The current situation changes nothing about the "going too soon" aspect. There will only be a "too late" if another operator manages to catch up or overtake MVR progress. That's unlikely, meaning that MVR have the march stolen and can afford a forced pause - at least they have a budget for it, with very strong support.

I emphasise my opening gambit!

Happy Easter everyone and please stay home!

The only thing that's missing from that assessment is a good dose of patience! It takes time to build a reputable library of original material from scratch. If you go too soon, you disappoint users by not meeting their imagined expectations (remember, in their ignorance, they might well compare this app to a very well known streaming service) and bad news / reputations travel fast and stick!

All this baying for release of this or that material is totally premature. The high-flyers getting paid big bucks are fully aware of when the right time to press the "Go" button will be. They cannot afford to get it wrong as it'll stain their reputations forever.

As for dilution, that has been very well mitigated by share sales from the top bods, simply to keep the petty cash tin well topped-up. That's something to thank them for, not criticise! It has enabled MVR to continue to build their library without either a fund-raise or seeing the company bled dry by shorters.

The current situation changes nothing about the "going too soon" aspect. There will only be a "too late" if another operator manages to catch up or overtake MVR progress. That's unlikely, meaning that MVR have the march stolen and can afford a forced pause - at least they have a budget for it, with very strong support.

I emphasise my opening gambit!

Happy Easter everyone and please stay home!

I wish the asp boffins @ LSE would filter out any trades below say 50 quid, so we get to see the trades from people who mean business. Offering "free trades" is a fun idea, but it is no more than that...

The financial nouse shown by this BoD has been consistently sharp. There's always going to be those who seek to place a negative stance on their choices, but there hasn't been a move that with hindsight either they or we would seek to regret. For a company in an emerging market, that is quite an achievement! If some of the "advice" we've read on here had been followed, it would have needed a few more attempts to fund-raise. It's doubtful that they would have been as successful and there would have been horrendous SP dilution to boot. The more I learn, the more impressed I become.

Exactly!

This board is a bit like escaping the sensationalist BBC reporting of CV with some respite on another channel, only to be bashed over the head every 10 to 15 minutes with an horrendous bleach advert almost as scary as that monumental HIV one back in the day. Does anyone here not think that a release date is uppermost on the boardroom agenda? It should be very clear by now that they are not going to move until most of the pieces of the jigsaw fit. The problem being that they hold only a few of the key pieces!

Probably the current fly in the ointment is the roll-out of 5G. How much of the USA has it available? There's still a huge area of the UK left to bring it to. So, if the strategy was to tie their future to that roll-out, like through O2, then we encounter a rapid change of circumstances. With the bandwidth offered by 5G and the sheer service logistics answered too, could the 4G network cope instead, without stuttering?

The stopping dead of new concerts to the library is another block to progress. It's an important one because _keeping_ users rather than disappointing them is key! The go-to-soon trap is a major thing, so don't overlook it. The John Gore situation is another stumbling block, with no audience, a stage show just looks like a naff dress-rehearsal. There's no atmosphere or feeling of being part of something special. No-one is going to pay JG's expected rates for tat.

As I have said all along, patience is key! The BoD have exactly the right players in position to take the key steps forward. It just happens that staying alive, in more sense than one, is rather more key than anything else.

Pete, you're giving him far more oxygen than he deserves...

Oh, it's worse than that! It's the pretence of knowledge and expertise, when clearly there is so little that he's dangerous. Then there's the attempt at being the grammar police, when his actual grasp of the language cannot distinguish the difference between rains and reins. The first statement of that post is actually a question, but no question mark. The next holds no logic and the third is factually incorrect. The BoD have hired people with the very experience required not only to promote the company but keep it afloat during any potential surge of demand. Going too soon can be more damaging than going too late, with missed expectations not being easily forgiven by users.

The final nail is in calling others "naive" - be very careful people, the bloke is so untrustworthy that he'll change his tune more often than the pied-piper! You would think that everyone here has the same ambition. Maybe we have, but some post with goodwill, allowing room for others, rather than endeavour to spook them. Several others have done their research, yet there are a few who simply should not anywhere near an AIM share. Luckily, they're fairly obvious, and they deservedly get called-out.

There's nothing naive about my view of this company. The talk at the time was of the SP reaching the dizzy heights of 33p! So, not only are they robbers in your eyes, they had the unique foresight to predict a pandemic...

Oh, and the idea of you being the grammar police - gimme a break :/

If anyone needs proof of complete mischief, it's the most recent post by the biggest offender! What this posting deliberately overlooks is that two of these Directors sold a substantial amount of their stake to keep the company's petty cash tin topped-up. This was a brilliant move on their part. For starters it has kept the company fluid without the need to fund-raise. The amount of dilution saved is not inconsiderale. Secondly, it kept those shares away from pesky shorters who would have bled the company dry to maintain their own profits. All in all, a much criticised move by people with some inspirational foresight. Not the beggars that we would be led to believe them to be by the clueless!

BoD out of its depth? Anyone doing the smallest amount of basic research on EVRH will find a board that has laid the strongest foundations possible in one of the most fickle industries on the planet. Some things take time, very careful negotiations and not a small amount of funding. Oh, hang on, all that is in place too, no doubt taking the technology to places we've never dreamed of.

Some people should never be allowed anywhere near an AIM stock, let alone be trying to influence others with their outright garbage positions. The people with the real and proper expertise will probably be itching to tell us of their plans but cannot. The longer the wait, the bigger the potential. Take no notice of those with maladroit ambitions. It's pretty clear who these people are - they totally ignore the sound basics!

There's still a clamour for an answer to: Why not now?

I think the answer is still the same - insufficient size of back-catalogue.

However, what if...
the plan is to host not just one show at a time, but a whole menu of them? If you don't fancy the main Broadway offering, how about an alternative? What about handling a few Gore shows _and_ a couple or three big artists all at once? That is going to need some serious backroom support, so quite apart from the back catalogue, with 5G driving it, Melody could be the "VR Live" provider for many hours of the day, just covering the USA and Europe. That'll bolster Gore's investment with big bucks and an exciting SP into the bargain.

I cannot imagine the complexity of attempting to provide such a service, but I get the impression that it probably cannot be rolled-out piecemeal. That, or something similarly adventurous, is probably in the offing, hence the usual radio silence. I'm in no hurry to see EVRH jump in too soon as the risks involved are exponentially bigger than most of us could imagine! Those who have done their research will know that the BoD have always been certain with their adventures, with very few failures. If this is the kind of direction of travel that 5G promises, then all the while that I can reduce my APS, I'll be buying with every gambling penny!

I've set my top-slice point at £0.40p and leaving the remaining 82.5% to do their thing for free. I was told as a boy that a very rich man in the USA had said: "The way to make money is to use money, preferably other peoples'" Lots of years later, will I fulfil that ambition myself? With EVRH's investors' help, it's looking more and more likely and I'm happy enough to wait so that it's sustainable.

Well, it looks like I paid 88p more than you Petebo, so being one of so few serious buyers yesterday afternoon, I was robbed! However, in my separate fantasy game, investing for a friend wedded to her bank accounts, her EVRH shares bought on 25 Feb 2019 would have netted around 12% at anniversary, fees included. However, with a bit of judicious top-slicing last July she could now have around £460 of free money invested. So those saying that being a long-termer here is madness aren't quite correct.

I thought it was ambitious a while back to get to a quarter-million shares with my pocket-money investing, coping with a loss elsewhere, but with luck I might get to double-that. At these prices my average is tumbling too, so I'm perfectly happy to sit and wait. If it takes off in the mean time, well in my little sphere, I'll be rich!

Sorry, but you can perish the idea of FB buying MVR. It simply does not fit their business model. What it would do is strongly compromise the American laws on whether or not it is a publisher. If it can stay on the "not a publisher" side it can hide behind a clause that gives almost complete exemption from taking responsibility for what 3rd parties place on their platform. With all and sundry (esp the EU) attempting to set precedence which breaks that hidey-hole, it is very unlikely FB will add fuel to their fire.

FB is all about data. Hence its (temporary?) move away from Oculus into the telly spy gizmo keeping us in contact with grandpa while they gather data about what company we keep, let alone what else we do in our supposedly private lives. The interest in the Oculus devices would also give them the company we keep data, hence the involvement with MVR producing an app, so it won't be on the back burner for very long.

That's not to say that the market is devoid of potential buyers. The number of really big players, from Google downwards, that could enter the bidding war is pretty comforting. They are waiting for exactly the same outcomes as MVR before they make their moves. That is: a decent size back catalogue that can meet potential demand _and_ a tipping point in the VR (as opposed to the mobile) market.

They haven't set a new recording quality standard simply for it to fall onto mobile phone use - the big bucks in income will be shows in fully immersive VR, whether in a stadium, theatre or studio. Forget Spotify and spotty teenagers, it'll be x @ £15 a pop, not xx @ £1.50 where the real income comes from. Quality always sells and every recording, especially of early days in emerging successes, will be part of a market goldmine in perpetuity of that technology. Just give it the time to develop, you'll not be disappointed...

I seem to have lost track of this MVR app for FB - did it happen?

PeteBo - I think the better advice is that reading these boards as part of your DYOR strategy is heartily discouraged.

As in all walks of life, there are people with few scruples who relish the idea that others will take their bait. It's only after being here a fair while that you get to weed them out. All this talk of technical analysis might sound good, but when it's bandied about by someone who really should not be anywhere near the AIM market, then my opening sentence gathers more momentum. If their talking isn't matched by a proper understanding of the business model, especially its risks, then it can only make you wonder what their agenda is. It'll probably be based on greed rather than being mutually beneficial.

If anyone _does_ buy and sell only through what they read here, the a brutal reality of the consequences is that it will hit their pockets - hard!

Arden being EVRH sole brokers - no bias?

Well, I'm quite happy at these prices. They mean that I can top up cheaply as a "fit and forget" share. I only use money that I'd normally put away for a rainy day anyway. If it comes good this year, that's fine, but at around 20 to 25 to the GBP they are presently a steal.

I don't know how many times it has to be said here, but absolutely nothing significant will happen until 2 things occur. The first is building a big enough back catalogue, and being that MVR are having to start it from scratch, this will take time. Will it be this year or next? Your guess is as good as mine. There is no alternative. The second is a big enough potential user base. That is not within MVR's control and more down to the likes of FB as partners. Aren't MVR fortunate to move in such circles?

The idea of spending funds upon marketing, diverting them away from recording new "stock in trade" is totally ludicrous. You really should not allow yourselves to be swayed by people with no patience and much less idea of how to launch a completely new music service. Just how much of this precious budget are you suggesting they waste? The company isn't likely to come to the market for more funds precisely because it knows that it is way too soon to focus on advertising. To me, that's good governance, not a bit like the pathetic allegations that a certain parrot keeps spouting.

The company has funds, friends in high places and it is not compromising on quality to steadily build of a secure business model. Buy while the SP is cheap and just nest-egg them. If you need (near) instant return, then go to a bank, otherwise come back in a while and find a worthwhile pot of funds. Patience is key...