RE: Intervention, please...24 Mar 2023 11:11
Gdog, you wrote regarding guidance: "I think they're shooting from the hip."
I agree, however I also believe the downgrade to 400M was an attempt to regain the initiative. Consider the difference in perception and trust if they actually hit 420M having reset expectations to 400M, rather than hitting 420M with a target of 450M. The first , they will be ahead of guidance for 4 quarters and the later; missing for 4 more.
Their previous calculations had led them to expect 460m but that demands a 61% increase in programmatic ex TAC (albeit mostly coming from Amobee); they reconsidered this figure in light of their competitor's single digit increases and the recent softness. Even the 400m requires a 39% increase in programmatic. I believe, it was the comparison with their competitors, and having finally cottoned onto the game of setting expectations low and then beating them - albeit with terrible management of expectation setting at the outset.
You mentioned company fundamentals, that is a really fascinating area right now. Assume TRMR hits its 400m target, I believe it may beat it but lets stick with a hit - which two ad-tec stocks, out of all the public traded, would be the fastest growing over a three year period in terms of %, for revenue ex-TAC (or the nearest equivalent if they don't publish ex-TAC)?