RE: Competitors15 Sep 2021 15:59
Ian.B - you say "Gamma cam on radar as their sp has fallen off a cliff "
My god, I wish Loopup's SP had simple fallen off the same cliff as Gamma, their SP has merely retraced from a high by around 20% back to where it was 2 months ago.
Putting Loopup aside, they appear to have done very well and the purpose of my post was not to criticise, more to point out the prize Loopup are playing for and that they have so far failed miserably to secure. Gamma's P/E is 28 whilst Loopup's is 3.35 (ii fugures).
As P/E is largely about shareholder confidence and resulting support, that's why it's such a powerful metric, it takes out company size and allows broad comparisons (at least IMO).
I see it this way, if Loopup build a company with track record and expected growth profile on par with Gamma their P/E could also approach 28 with substantially higher earing than any to date, why not. I'm not saying it will, merely that it would be the likely outcome of success
At 28, that provides for a SP of £3.34 without even accounting for any earnings growth.
Clearly we are a long way from that position, but bear in mind they are targeting multi-nationals, any success with a big outfit changes everything IMO, even Zoom saw fit to highlight 3 multi-nationals sign ups, there are many companies with 100,000+ employees.
Your point wrt why should anyone contract with choose Loopup over Gamma. Well, as I said I'm not knocking Gamma, but Loopup have focused on strong Global presence and particularly US, Gamma according to their own words are European focused and have a broad sales and products focus - different focus.
Why would anyone choose any supplier other than the likes of Cisco, Microsoft, Google, IBM - it's because they have specific needs that they judge are better addressed elsewhere - I suppose ultimately the question is do Loopup have a compelling proposal to offer clients - that's what they are out trying to prove right now.
There is room for everyone Loopup, Gamma and a boat load of other second tier operators, provided that their service is competitive.
WRT your second point, I would say there is most likely nothing Loopup has that Gamma would covet in terms of intellectual property, the glittering prize to companies chasing growth is the solid core of prestige customers and history of providing a tip top service to them (customer loyalty which needs to be earned). The secondary and asset is the staff, again valuable, if we assume they are competent, Cisco, Meetings, Cloud and Microsoft experience. Finally the infrastructure, which they are building out (they spent £5m on equipment in 1 year to simply be able to offer the services and I suspect will have spent at least as much this year.
IMO Loopup in some respects represent a better investment option than the likes of Gamma because they are not priced to succeed and so have much more upside accompanied by more risk of course.