Why choose Loopup?2 Nov 2021 11:28
That's ultimately one of the key questions we ask ourselves and something the critical crew and trolls throw in time and time again - why would any company choose Loopup above competitors or even Microsoft. I recall one poster worried about the Unique selling point
Geographic coverage, expertise, support, risk reduction, peering group and even cost when compared to Microsoft direct spring to mind.
But there was one glaring weakness which I was concerned about, RELIABILITY, and more specifically the reliability of MS teams, which is very good but has had outages in the last year - Ben Lee was asked about it by presumably a potential client (whom he seemed to know) in one of his Webcasts and had no killer answer to give comfort and skirted a little.
Obviously, Reliability is one of the key metrics by which clients will judge a service and I believe Reliability in part was the truth of why Loopup lost many meetings customers - they had outages when migrating Meeting Zone customers.
So it's vital it is A1 for cloud communications or the business plan and all sales effort goes to waste. Even an hour with no service would be a nightmare for some clients
Availability and Reliability, go along with cost/quality of service, expandability an maintainability, service level and so on in deciding if the service is suitable and if Loopup fail on any for the very large discerning client they won't win the business - the client will stich with MS or may even go to Cisco, a Telco or whomever.
I'm labouring this because it's very important and it was one of the main business threats IMO as an unreliable MS Teams service - NOT even Loopup themselves would be seen as a failure and mean Loopup could not win business as we are tied rigidly to it.
So I'm extremely pleased with another blog from the company posted today, because it answers the problem and IMO provides a new (new to me and Ben Lee didn't disclose a couple of months ago) selling point that makes the service truly MS Teams plus.
Apparently Loopup are providing an alternative number service so that if MS teams goes down clients are automatically routed to alternative numbers so they don't lose their communications. It provides a multi-tiered resilient service to the ever demanding PS client Loopup are targeting - presumably at extra cos.
I don't know if that is a unique selling point/offering but it certainly gives me comfort - read the blog!!!!
https://loopup.com/en/resource-center/blog/microsoft-teams-backup-number-routing/