RE: Boo down 2.5% - Asos down 1%17 Mar 2021 14:17
Of course the pics are important I think the bit you miss is the "idea" around value creation. Asos isn't worth £5billion because it knows how to take pictures. I think you confusing a small detail point with the "idea" of what the business is trying to achieve (ie it's strategy) and how it's trying to achieve it (it's equity story) and then what drives that ability to execute (business model and platform)
These are the big ideas - you think JL is sat wondering what cameras to use?
As I say it's not just me who shares this view (CEO's, funds, analysts etc) basically everyone except rag