CC's latest venture..17 Apr 2023 22:21
https://www.thedenclub.uk/contact-us
Cheryl Calverley
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co-founder, The Den I exec coach I business advisor I consultant | former CEO, CMOco-founder, The Den I exec coach I business advisor I consultant | former CEO, CMO
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I’m both incredibly nervous and unbelievably excited to announce that the past 6 months have seen the development of something quite special. Together with Paul Billingsley I’ve been working on solving an issue facing our society which is both critical and chronic. An issue that's incredibly close to our hearts.
The mounting evidence of the impact that today’s lifestyle is having on the happiness and social confidence of our young people is now overwhelming. Teenage happiness is, unbelievably, at the lowest levels in our life-times. A combination of the decimation of funding for youth services, post-pandemic face-to-face anxiety, and the inexorable rise of social media has left this generation living a life of loneliness that would strike fear into the hearts of most of us. The resultant damage this is doing to teen mental health is irrefutable and unavoidable.
I am the mum of an 11 year old, peering over the precipice into the face of all this. As a parent, all I want is for my children to be happy. And as a businesswoman, I’m privileged to be able to start a business that can make that happen.
So that’s what we’ve done. It’s called The Den. It’s a first-of-its-kind social club designed by teenagers, for teenagers, giving them a kick-ass alternative to their screens, and a kick-start to their social confidence. With unique games, unbeatable bubble teas and unmissable events (and a good deal of support for parents too), it’ll start with one venue, in Kentish Town. It’ll soon be a thriving social network. In real life.
Fundraising begins here, and if you’d like to get involved in any way at all, whether as an investor, collaborator, or even just cheer us on, drop us a note.
#startup #entrepreneurship #founder #teenmentalhealth #socialimpact #socialisolation #happiness