Finncap Forecast and Covid-19 comments18 May 2020 13:01
Forecasts.
We currently expect a small reduction in revenue from £23.9m to £20.0m as the tighter focus on profitable sales rather than market share takes its course. We expect this to result in an improvement in gross margin from 53.2% in 2019 to 53.8%. ?We also anticipate a further significant reduction in marketing expenditure from £12.1m last year to £5.5m this year and a further 16% reduction in operating overheads. Overall, we expect another significant improvement in EBITDA losses from £10.7m to £3.3m. On that basis, we currently anticipate a year-end net cash position of £4.2m.
Covid-19
Over the past week, the statement confirms there has been some impact on traffic and consumer demand attributable to the COVID-19 virus and management believes it is reasonable to expect subdued demand whilst the situation prevails. However, as a direct-to-consumer led retailer, the group has significant flexibility to control spending and therefore cash outflows. To date, it appears that there has only been a small impact upon the supply chain.