RE: Down we go16 Jul 2021 12:08
Nokia is a great example. They relied on their historic superiority and did not innovate, then BOOM, apple and Samsung ;left them in the dust.
We have superb new tech, we have technically proved it and brought it, in theory at least, to market, but so far, as far as the market can see, have not sold any yet, and most people probably don't even know about it because we have made no attempt at all to start building a brand.,
We do not want to be in the position that we have seen so many time before, of having UK technology at its best loose out because British Boffins are the best at creating but not good at selling. Really Really Really hope that AS and the Team have this covered properly and are not just hoping that because the numbers are good buyers will automatically seek it out.