Musings on cruise27 Jan 2021 09:17
Guys giving some thought to the trading update Para below
“Customer demand has also been very resilient, with £140m of total Cruise bookings as at 23 January, representing 68% and 28% of the latest revenue targets for 2021/22 and 2022/23 respectively. These figures exclude £8m of bookings that have been cancelled and customers have chosen to receive a voucher rather than re-book a specific cruise. As at 31 January 2020, total bookings were £127m, representing 78% and 6% of the revenue targets at that date for 2020/21 and 2021/22”.
The Investor presentation had revenue for each ship as:
£235 ticket per berth per day, 999 berths, 85% capacity 365 days a year = £72.8m per ship per year
Two ships in 22 /23 = £145.6m
Only eight months in 21/22 = £97m
Original planned revenue for £40m PBITD per ship 1st June 2021 to 31st March 23 = £242.6m
Against this backdrop £140m (plus £8m in vouchers) looks excellent at 96% (68% plus 28%) of target this means revised target is £291.6m
Capacity in the original plan was 85% now restricted to 80% bringing comparable plan down from £242.6m to £228m
This means the new per deim ticket target is 28% above the £235 in the plan so around £300. If so that would be good.
Margins on cruise are huge so in the plan of the £235 per day ticket sale £110 finds its way into the £40m contribution per ship.
We all know with sailing this company really takes off and I think these figures really reveal the transformational / incremental impact of cruise on the business.