Member Info for 2phevs

Back now LOTM big volume on news that unless you really understand the workings of the US Media sector doesn't make sense....so a big transfer of ownership into sticky fingers hopefully...I hope you've been educating any newbies here THAT Group Black basically are COMCASTS/NBCUniversal black outlet rather like Telemundo are their Hispanic outlet WHICH means the talks/negotiations that were mentioned last year and in this year's TU between Mirriad and aforementioned must be agreed as NBCUniversal wouldn't let VPP insertions happen on its Group Black outlet unless OK'd by them as the OP/Content owner

So much more news to come

Programmatic live

NBCUniversal deal

Fox deal

Record 1st qtr revenue

Upfronts programmatic contracts

Bill Gates's January 2025 BENlabs Mirriad deals

Universal Ads deal

Shopify shoppable moments Mirriads computer vision finding contextual spots deal

........EMEA deals

Did you trade any of your 6mill trading package LOTM I've got to get to 0.80 before I can do a couple of mill

Off in a mo LOTM but had to repost this after not watching fully the sizzle reel yet (lots to do today)

It's only taken 3 years but they've finally done it as we found out last week

https://www.lse.co.uk/rns/MIRI/programmatic-collaboration-with-magnite-4cb4jl5dwnr0dgq.html

And we're off

Magnite..... WBD Freewheel all ties in with Universal Ads

https://www.magnite.com/press/magnite-announces-broad-support-for-clearline-from-ae-networks-amc-networks-directv-advertising-dish-media-disney-advertising-fox-digital-nine-and-warner-bros-discovery/

https://www.magnite.com/press/magnites-ctv-supply-leadership-is-unmatched-with-99-market-coverage-shows-latest-jounce-report/

https://www.linkedin.com/posts/shanemillercrowdthriller_partnership-announcement-paramounts-collabing-activity-7208136323839209472-8v7b?utm_source=share&utm_medium=member_android&rcm=ACoAAEG4l0gBO7-otCES7DDpar2cXo5aD5L2eLY

Remember what SB said in last years webinar after Triplelift issue LOTM "we are focusing on our BEDROCK SSPs now

See y'all later

Wow lotm before I go Group Black is now top of MIRRIADS TDMA nearly triple Canela

The Group Black (GB) Network, a media platform, has a reach of 235 million plus (235MM+) individuals. (that's confirmed on growthfronts webpage as well)

Here's Group Black sizzle reel from growthfronts including some shots with P&G brands and others

https://youtu.be/znYvkz5Otdw?si=Ep107VMgXcn0XOK2

Got to get 9ff and do the Monday stuff LOTM but should be back for all the US PR later on I'm sure MTH will be very proud of getting hold of all this nbcuniversal content through Group Black

Exactly LOTM why would nbcuniversal (the content and IP owners that cover 22% of the US Market) allow Mirriad access to thousands of hours of their content if there was any short term risk logic would say NO

pea**** subscribers can find thousands of hours of diverse-led programming, including shows like "bel-air," "martin," and "the real housewives of atlanta," with additional original content to be added in 2025.

Here's a Group Black linkedin post that mentions the nbcuniversal deal that CREATES 1000ssssss OF HOURS OF CONTENT to audiences everywhere

Yep this definitely about Mirriads already analysing nbcuniversals content for integrations as stated in the Reach announcement today

https://www.linkedin.com/posts/group-black_advertisingweek-diversity-innovation-ugcPost-7262512705448624129-rjom?utm_source=share&utm_medium=member_android&rcm=ACoAAEG4l0gBO7-otCES7DDpar2cXo5aD5L2eLY

The last four letters of the link have been censored if you copy it in your browser and delete the last 4 stars and type in the last 4 letters of a bird that shows a huge semi circle of colourful feathers that will take you to the Group Black NBCUniversal article

the real news behind this announcement (typical cryptic clues) is this tie up last june imo mirriad can technically confirm they're working with nbcunivesal now and rns will follow when mirriads ready to announce the big programmatic rns that we now know is live

from june last year

nbcuniversal expands partnership with group black; creates dedicated culture-driven content collection on pea****

https://together.nbcuni.com/insights/news/nbcuniversal-expands-partnership-with-group-black-creates-dedicated-culture-driven-content-collection-on-pea****/

Any chance you can check this post LOTM see if SB reacted with it Mirriads KM has and unbelievably Mirriads Head ofResearch and Global Insights Tim Jones has actually reacted with something of Mirriads clients Paramount and iSpot

Here's the post LOTM

https://www.linkedin.com/posts/john-halley-b43851104_paramount-helped-ispot-develop-a-tool-to-activity-7311035452298350593-vIhO?utm_source=share&utm_medium=member_android&rcm=ACoAAEG4l0gBO7-otCES7DDpar2cXo5aD5L2eLY

Also here's a quick video about this tie up from a Paramount guy

https://www.linkedin.com/posts/ispottv_today-were-launching-outcomes-at-scalethe-activity-7311010517362294784-ZDXO?utm_source=share&utm_medium=member_android&rcm=ACoAAEG4l0gBO7-otCES7DDpar2cXo5aD5L2eLY

6th April Bestmate????

Turns out MTH was at that 212NYC Microsoft event last weekend LOTM very very cagey about what she's posting seems shackles not off yet

Here's the event and hosts

https://www.linkedin.com/posts/212nycdigitaladclub_womeninleadership-212nyc-womenshistorymonth-activity-7308510383269466113-rham?utm_source=share&utm_medium=member_android&rcm=ACoAAEG4l0gBO7-otCES7DDpar2cXo5aD5L2eLY

Here's the after event post from 212NYC mentioning Mirriads MTH she's really moving up the ranks LOTM

https://www.linkedin.com/posts/212nycdigitaladclub_212nyc-womeninleadership-womenshistorymonth-activity-7309051952384913408-AJkx?utm_source=share&utm_medium=member_android&rcm=ACoAAEG4l0gBO7-otCES7DDpar2cXo5aD5L2eLY

Additionally Merciaman from a logical perspective for a Mirriad snr exec sat next to a snr WarnerBros Discovery exec jointly speaking about how brands are getting virtually inserted into WarnerBros Discovery content PROGRAMMATICLY (as in now) and how Mirriad identifies shoppable moments in WarnerBros Discovery content in front of maybe 50+snr executives from global brands at a global agency event just says it's finished testing and is now out there working and HERE IT IS FOR YOU ALL.

Here's a video clip of the event posted yesterday out of all the attendees Mirriads MTH is shown with 12 secs remaining (black top)

There's also a link to download the report by just entering your email address if you didn't do it yesterday Merciaman

https://www.linkedin.com/posts/carat_our-carat-innovation-summit-was-one-for-the-activity-7310660742121205760-31k4?utm_source=share&utm_medium=member_android&rcm=ACoAAEG4l0gBO7-otCES7DDpar2cXo5aD5L2eLY

If I may add Merciaman...as you know I have been tracking Mirriad activity daily for the last 18 months....and I have not seen so much German and US activity as this qtr last year...itvwas more about content providers and partnerships last year whereas this year it seems more about actual campaigns that are happening or have happened....make of that what you will but I know what I've been tracking....and what I saw yesterday just confirms what I've been tracking and the measurement along with computer vision shoppable opportunities is the icing on the cake...let's see after tax mitigation window finishes

Could you decifer please LOTM I'm driving up north currently KM just reacted with it

https://www.linkedin.com/posts/john-halley-b43851104_paramount-helped-ispot-develop-a-tool-to-activity-7311035452298350593-vIhO?utm_source=share&utm_medium=member_android&rcm=ACoAAEG4l0gBO7-otCES7DDpar2cXo5aD5L2eLY

BTW Rathbones acts for clientssss aome could be currently insiders or not

BTW guys I'm taking my daughter out for lunch today so sorry if I can't answer anything between 11 and 3 hopefully LOTM will become available soon to give any info required unless he's bathing in champagne ordering his Ferrari while looking at 28 million shares he owns...good for him

Hi Jungle been daily for most of 18 months researching Mirriad in for about £100k over that period with circa 16 mill shares outed before announced over that time AMC Nov 23 Paramount Nov 23 WarnerBros Discovery March 24 and BENlabs January 25 unfortunately more than half my historical posts are about Mirriad so a lot to go through

Perhaps someone can post a link to LOTM investment case over on advfn pretty good in my view

The link for what's been unveiled today is

https://www.carat.com/thoughts-and-views/carat-innovation-summit-2025-media-paradigm-shifts

You HAVE to enter your email to access the report no other details required the Mirriad WarnerBros Discovery info is on section 28 of the report it's word for word what I've posted earlier GLA

Wouldn't it be funny if all that tax mitigation was for nothing before April 5th and some limit sales get taken out haha

3 years and a lot of money Flightman I was a year to early as I didn't realise the brand safety hoops they'd have to get through 1st mine owe me around 0.75 should very quickly triple then once contracts announced triple again IMO Flightman

I'm more interested to see LOTM's reaction when he comes on line he's going to sleep like a baby tonight because what's been unveiled here and how closely WarnerBros Discovery have secretly been putting this together with Mirriad for the last 8+ months not just Programmatic up and running but WarnerBros Discovery using Mirriads computer vision to highlight shoppable moments double bubble and amazing Universal Ads will definitely be all over this