11 Apr 2012 07:00
Not for release, publication or distribution, in whole or in part, in, into or from any jurisdiction where to do so would constitute a violation of the relevant laws of such jurisdiction
Date: | 11 April 2012 |
On behalf of: | NetPlay TV plc ('the Company', 'the Group' or 'NetPlay') |
For immediate release |
NetPlay TV plc
Trading Update
§ Strong Q1 Performance
§ 70% increase in new depositing casino players to 12,436 (Q1 2011: 7,320) and 34% increase on Q4 2011
§ 44% increase in active depositing casino players to 21,869 (Q1 2011: 15,194) and 23% increase on Q4 2011
NetPlay TV plc (AIM: NPT) (the "Company"), the interactive gaming company, is pleased to announce that the Company's Q1 KPIs are ahead of the same period in 2011.
Building on a strong Q4 2011 the Company continued to invest heavily in TV advertising throughout Q1 2012 to capitalise on the seasonally stronger periods of Q4 and Q1. This marketing strategy has continued to deliver improved KPIs, and resulted in a 20% increase in Q1 2012 average daily revenue versus Q1 2011, and a 9% increase on Q4 2011.
In line with the Company's strategy of focussing in the core live TV casino offering, the Company has disposed of its non-core UK bingo business for a sum of £375,000.
At the end of Q4 2011 the Company launched Supercasino.com on iPad complimenting the existing iPhone client, This initiative resulted in 18% of all Supercasino active players during the quarter coming via iPhone and iPad. The Company also launched Jackpot247.com on both iPhone and iPad on 22 March and continues to further develop its mobile offering as it seeks to exploit the potential of this rapidly growing market.
The Company will release its full year 2011 preliminary results on the 24 April 2012.
Enquiries:
NetPlayTV plc | www.NetPlayTV.plc.uk |
Charles Butler, Chief Executive Officer | Via Redleaf |
Redleaf Polhill | Tel: 020 7566 6720 |
Rebecca Sanders-Hewett / Jenny Bahr | NetPlayTV@redleafpolhill.com |
Singer Capital (Nominated Adviser) | |
Jonathan Marren | Tel: 020 3250 7500 |
Notes to Editors:
About NetPlayTV plc
NetPlayTV TV plc is listed on the AIM market of the London Stock Exchange (NPT). NetPlayTV TV operates a number of interactive gaming services under an Alderney gaming license, including SuperCasino.com and Jackpot247.com. These services can also be viewed 24 hours a day live on Sky Channel 866, every evening on Channel 5 and ITV1.
The Company is focused on the delivery of a converged interactive gaming experience allowing its customers to interact with its games on a variety of platforms, TV, Internet and mobile from a common integrated wallet.