23 Apr 2012 07:00
Not for release, publication or distribution, in whole or in part, in, into or from any jurisdiction where to do so would constitute a violation of the relevant laws of such jurisdiction
Date: | 23 April 2012 |
On behalf of: | NetPlay TV plc ('the Company', 'the Group' or 'NetPlay') |
Embargoed until: | 07:00 |
NetPlay TV plc
New agreement with ITV
NetPlay TV plc (AIM: NPT) (the "Company"), the interactive gaming company, is pleased to announce that the Company has renewed its relationship with ITV by signing a new two year broadcast agreement.
The agreement will see Jackpot247.com broadcast live on ITV1 on a dedicated gaming slot four nights a week for two hours per night. This agreement further builds on the Company's strategy of focussing on live TV roulette broadcasts on terrestrial TV, a proven source for customer acquisitions. It is further anticipated that customer interaction and loyalty will also be enhanced through the growing success of Jackpot 247's new and fast growing iPhone and iPad applications.
Charles Butler, CEO of NetPlayTV, said:
"We have worked closely with the team at ITV over the last two years to optimise the show, and to sign for a further two years is a significant and exciting development. The format of a dedicated gaming schedule has proved to be a success, and we look forward to working with ITV and seeing the benefits of this renewed relationship going forward."
William van Rest, Director of Commerce & Ventures at ITV, comments:
"As a key launch partner on ITV1's teleshopping initiative in 2010 we are delighted to renew our relationship with NetPlayTV and their Jackpot 247 product, and we are looking forward to building on the success of our night time output."
Enquiries:
NetPlayTV plc | www.NetPlayTV.plc.uk |
Charles Butler, Chief Executive Officer | Via Redleaf |
Redleaf Polhill | Tel: 020 7566 6720 |
Rebecca Sanders-Hewett / Jenny Bahr | NetPlayTV@redleafpolhill.com |
Singer Capital (Nominated Adviser) | |
Jonathan Marren | Tel: 020 3250 7500 |
Notes to Editors:
About NetPlayTV plc
NetPlayTV TV plc is listed on the AIM market of the London Stock Exchange (NPT). NetPlayTV TV operates a number of interactive gaming services under an Alderney gaming license, including SuperCasino.com and Jackpot247.com. These services can also be viewed 24 hours a day live on Sky Channel 866, every evening on Channel 5 and ITV1.
The Company is focused on the delivery of a converged interactive gaming experience allowing its customers to interact with its games on a variety of platforms, TV, Internet and mobile from a common integrated wallet.