Distil Regulatory News (DIS)

12 May 2006 07:01

Blavod Extreme Spirits PLC12 May 2006 Blavod Extreme Spirits plc ("the Company" or "Blavod") Distribution Increases throughout the American Market FRANKLIN, Tenn. - 11th May 2006 - Blavod Extreme Spirits plc (BES.L) todayannounced the continued expansion of its products throughout the United Statesmarket. El Diamante del Cielo Tequila, the Company's joint venture product with SuntoryInternational, has been added to various distribution networks in the states ofDelaware, Georgia, Florida, Maryland, Massachusetts, New Jersey, West Virginia,Rhode Island and South Carolina. Further, in the state of Pennsylvania,distribution of El Diamante del Cielo is expanding to 230 stores. In Georgia, Tower and Green's, the largest independent retailer in the state hasadded the full line of El Diamante del Cielo tequilas. In the state of Illinois,the largest beverage chain in the state with 17 stores added the full line ofall three El Diamante del Cielo tequilas. They have also added several winesfrom the BES portfolio. Significant new distribution has been achieved with the Company's wineportfolio, including Zingari and Tebavio being added to Cost Plus World Market's24 stores in Georgia and Florida. Beverages and More, a chain of stores throughout the state of California,authorized El Diamante del Cielo tequila in its stores. Beverages and More isalso featuring Blavod Black Vodka and Baroncini Chianti wine for April and May2006. "Each new placement by our distribution partners throughout the US enhances ourportfolio's reach to consumers," said Jeff Hopmayer, CEO of Blavod ExtremeSpirits. "We are excited about the growing prospects of all our brands throughthese new relationships." About Blavod Extreme Spirits:Blavod Extreme Spirits, plc (LSE: BES), is an international spirits companybased in London with U.S. offices in Franklin, Tennessee. Formed by the 2003merger of Blavod Black Vodka plc and Extreme Beverage Company, Blavod ExtremeSpirits produces and sells its black-colored vodka, aptly called Blavod,throughout the world. BES also produces and sells the award-winning, intenselyflavored line of Players Extreme vodkas and rums. In the United States, BES isthe exclusive distributor of an elite wine portfolio of fine Italian wines, aswell as the award winning El Diamante del Cielo tequilas. For more informationon the company, please visit: www.blavodextreme.com. Enquiries: Blavod Jeff Hopmayer 001 615 771 9111 Brewin Dolphin Mark Brady 011 3241 0129 Keith Williams 011 3241 0186 Cardew Group Tim Robertson 020 7930 0777 Catherine Maitland This information is provided by RNS The company news service from the London Stock Exchange