DEV.L Regulatory News (DEV)

Dev Clever Holdings plc

("Dev Clever" or "the Company")

Partnership announcement

Agency Services division: three-year commercial partnership with Low6 LTD ("Low6)

Dev Clever, a leading developer of consumer engagement experiences, is pleased to announce that it has signed a three-year commercial partnership with Low6 LTD ("Low6"), a leading provider of mobile pool betting applications.

The commercial partnership enables Low6's mobile quiz based pool betting application, 'PubWars', which has been designed for licensed hospitality venues, to be fully integrated with Dev Clever's Engage gamification platform and 'PubPal', the Company's mobile, contactless ordering and payment service.

The fully integrated solution, which will include all three applications, will provide hospitality venues with greater value and digital consumer engagement through a complete loyalty, incentive management, mobile ordering and gamification platform. The complete solution can be managed from a single operating system, ultimately enabling brands to more effectively implement purchase-driven promotions at their sites and venues.

Dev Clever's Engage platform currently manages consumer incentives in over 2,500 venues across the UK, as well as facilitating brand-led activations across many more. Low6 is in the final stages of implementing its 'PubWars' application, in partnership with SKY, across 1,300 new venues in the UK.

Dev Clever believes that the joint offering will add significant value to brands and their customers and will provide a compelling service proposition to rollout to hospitality operators, including pub estates.

Both 'PubPal' and 'PubWars' are offered to venues on a Software as a Service (SaaS) model which includes a commission payable to both Dev Clever and Low6 based on each consumer transaction. The commercial partnership is set to be funded by a development and integration fee of £115,000, paid to Dev Clever by Low6, and an ongoing revenue share from consumer transactions.

Chris Jeffries, Chief Executive Officer of Dev Clever, said:

"While our Educate division and EdTech partnerships with Lenovo and Veative Labs remains the Company's main focus, our Engage platform continues to gain traction and grow. This partnership with Low6 strengthens our existing proposition and we are excited to bring this new integrated platform to our Agency Services clients."

Jamie Mitchell, Co-Founder of Low6, commented:

"We are delighted to be partnering with Dev Clever on the PubWars project, which has tremendous scope to reach every pub in the U.K. Dev Clever bring a proven track record of delivering in this space, and we are excited to be bringing our two talented teams together. "

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Notes to Editors

Dev Clever Holdings plc, together with its wholly owned subsidiary DevClever Limited, is a software and technology group based in Tamworth, United Kingdom, specialising in the use of lightweight integrations of cloud-based VR and gamification technologies to deliver rich customer engagement experiences across both the education and commercial sectors. In January 2019, Dev Clever listed on the Standard List of the London Stock Exchange. The Group's core focus is the development and commercialisation of its core platforms:

Educate Division:

Careers guidance and recruitment solution that offers secondary schools, colleges, universities, apprenticeship providers and employers with a range of digital products to more efficiently recruit and develop applicants and skills within their institutions and organisations.

Agency Services:

The Company's agency services division provides customers from the retail, brand and hospitality sectors with bespoke application and customisation of the Group's proprietary cloud-based products in order to increase consumer engagement, transactional efficiencies and enhance customer experience within their venues, our products include:

Engage: a proprietary cloud-based gamification solution that offers brands and retailers a range of products to drive higher levels of consumer engagement via the use of digitally redeemable incentives at the same time as fully controlling spend.

PubPal: a proprietary, cloud based mobile, contactless ordering and payment product developed to support the independent hospitality sector. Offered as a Software-as-a-Service ("SaaS") platform, PubPal is a stand-alone product that provides venue operators with a light touch mobile ordering system that doesn't require customers to download a mobile app. PubPal is an easy to implement solution that requires no upfront cost or the need for operators to have compatible Electronic Point of Sale software.

Experience: a multi-user virtual reality (VR) framework and augmented reality framework that enables customers of our Engage and Educate channels to extend their customer and student experiences through VR.

For further information, please visit www.devcleverholdingsplc.com