Bos Glb Hldgs Regulatory News (BOS)

BOS GLOBAL Holdings Limited

ACN 009 087 852

AIM Release

26 April 2017

BOS GLOBAL Holdings Limited ("BOS GLOBAL" or "the Company") (AIM: BOS), the software developer focused on improving productivity and creating operational efficiencies in the workplace with "Workplace Analytics", is pleased to announce the formation of a new Global Project Management Office based in Hong Kong ("Global PMO"), a division formed to handle single transactions that have a material value in excess of US$20 million within a three year period, including acquisition, Innovation Partnerships or Platinum Reseller agreements. As part of this initiative, the Company is establishing three primary regional divisions within its primary target markets - namely BOS North America, BOS EMEA (Europe, Middle East and Africa) and BOS Asia-Pacific - which will work alongside the Global PMO to identify new business opportunities and support the continued roll-out of BOS GLOBAL's innovative software portfolio.

Having identified significant commercial demand for the Company's innovative suite of software products, the creation of the Global PMO and regional offices provides a focused structure through which BOS GLOBAL will target large corporate deals and ultimately build customer reach. The decision to create the Global PMO was solidified following the Company's recent conditional agreement to acquire a 40% interest in Call Design Pty Ltd ("Call Design"), a profitable, Australian based, global provider of workforce optimisation tools, focused particularly on call centre services. The acquisition was managed by the Global PMO and was successfully secured within a short time frame. Please see announcements dated 5 April 2017 and 21 April 2017 for further detail.

Supporting the Global PMO, BOS GLOBAL is also pleased to announce a number of key appointments. Mr. Bill Brooks will assume the role of Director of the Global PMO and Designate Managing Director of BOS GLOBAL Asia Pacific based in Kong Kong, effective from 1 May 2017. With over 20 years' strategic corporate experience and proven success in spearheading business performance optimisation campaigns, including operating a large greenfield 600-seat outsourced call centre which was awarded the best 250+ seat call centre and at the time was the highest ever rating in the APAC region. Drawing on his extensive experience deploying large call centres, Mr. Brooks will be an integral part in supporting the Company's active growth strategy, as it looks to secure new commercial sales agreements and rapidly build the Company's global operational presence. See below for further information.

Mark Bremberg will join the Company as Head of Sales of BOS GLOBAL, initially based in Sydney, Australia, and an Executive Member of Global PMO. With over 25 years' management and sales experience across London, Sydney, Melbourne and Singapore, securing sales deals in excess of A$100m, he will have an initial focus on building BOS GLOBAL's operations in Australia before seeking to build the Company's global sales capability in the UK, Americas and Asia. See below for further information.

Greg Mason has been appointed General Manager of Australia and an Executive Member of the Global PMO with responsibility for Technology and Investments. With over 25 years' management experience and over 20 years' working within the technology space, directly related to the computer industry operating both in large and small enterprises, Mr. Mason has proven success in providing businesses with appropriate technology solutions to support the achievement of targeted goals and objectives. This will be invaluable in helping BOS GLOBAL roll-out its innovative software solutions to new clients globally. See below for further information.

The Company expects to make further announcements in due course regarding its UK-EMEA and Americas regional operations as it continues to target product Innovation Partnerships and Reseller Agreements, such as the recently announced agreement with Call Design.

BOS GLOBAL Managing Director Michael Travia said, "Following the successful launch of two software products, BOS Meet and BOS Automate in December 2016 and January 2017 respectively, the acquisition of a strategic 40% interest in profitable Call Design in March 2017, and a pipeline of products due to come on stream in May 2017, including our all-inclusive BOS360 PaaS, I firmly believe we are poised for growth. We are setting a new standard through which individuals, teams and the company as a whole can monitor and improve upon their business performance, pioneering a new standard in "Workplace Analytics". To ensure we fully capitalise on the significant development opportunities we have identified, we are delighted to have established our Global PMO and regional offices, which will enable us to complete large deals in excess of US$20 million in a structured and targeted manner whilst increasing our product sales.

"We are delighted to welcome Bill, Mark and Greg to our team at this exciting time and believe their proven success in delivering global growth strategies and enhancing productivity in the work place will be invaluable in supporting our continued growth. We remain firmly focused on developing our sales initiatives to the financial and government sectors, primarily within the Australian, UK and US markets."

Further Information

Bill Brooks

Having worked with Fortune 500, public and privately held companies, including Barclays Bank PLC, United Telecommunications, Woolworths and Cathay Pacific, Mr. Brooks has previously been engaged in a wide variety of Banking, Insurance and Telecommunications projects, with a primary focus on building operations from scratch to deliver sustainable excellence and turning around operational performance to consistently deliver enhanced results. Such projects include creating and implementing a strategic plan to achieve financial savings for a leading global bank, building a turnkey customer service and collections operation to support the launch of a credit card for Australia's largest retailer, and seamlessly consolidating six telemarketing call centres for Australia's dominant carrier into a single site operation, without compromising revenue targets or customer service standards. Mr. Brooks has also built and run a large greenfield 600-seat outsourced call centre, which provided billing, customer service and credit management for over one million mobile phone subscribers. This operation was awarded the best 250+ seat call centre, which at the time was the highest ever rating in APAC.

Mark Bremberg

Mr. Bremberg has a proven track record in creating and building sustainable business growth by implementing targeted sales strategies, particularly within the technology sector. Having worked as a Sales Director for IBM Australia Limited, Mr. Bremberg led a team that generated revenues in excess of A$300m. Following this, he successfully Introduced Hypercom EFTPOS, an American tech company that produced electronic payment processing hardware, into the Australian market, securing sales agreements with four banks (including a major) with contracts >A$100m. He also established Securant Technologies in the Asia Pacific region as a profitable enterprise software subsidiary with sales >A$1m per year. He is an Associate Fellow of AIM (Australian Institute of Management) and a Member of AISA (Australian IS Association).

Greg Mason

With over 25 years' management experience and over 20 years' working within the technology space, directly related to the computer industry operating both in large and small enterprises, Mr. Mason has developed a broad set of business skills and has a proven success in providing enterprises with appropriate technology solutions that support the achievement of businesses goals and objectives. Most recently, he worked as International Shared Services Information Systems Manager for IGT, a multinational manufacturing and technology company, leading a global team with responsibility for all network infrastructure. Within this role, Mr. Mason successfully stabilised the existing network and improved availability, introduced a new helpdesk system to provide continuous reporting and analysis and renegotiated contracts to achieve savings of over A$200,000 per year. With experience spanning network infrastructure, software rollouts, business analysis, call centre support and management, Mr. Mason has a strategic set of skills which ideally fit with BOS GLOBAL's software portfolio offering.

**ENDS**

For further information please visit www.bosglobal.com or contact:

About BOS GLOBAL 

BOS GLOBAL is a Software Company dedicated to making workplaces more productive. 

It does this through its patented platform built to capture and analyse activities as a smart way to help individuals to achieve greater levels of workplace efficiency.

The platform known as BOS360 Work Patterns Platform as a Service ('BOS360 PaaS'), which is due to be launched in May 2017, is unique in its ability to digitally render real time views of productivity in the form of Work Patterns at an individual, team or organisation level. 

The platform comprises of three main business competencies;

1. Workplace Automation - How digital information (records and documents) is managed in the workplace.

2. Workplace Productivity - How people are spending their time at work

3. Workplace Integrity - How workplace information is secured and validated.

Each of these competencies are supported by a range of enterprise grade software products designed to perform a specific set of workplace functions. These products also act as both collectors and feeders of information to the BOS360 PaaS for use in the generation of Work Pattern reports and Workplace Analytics.

In addition to BOS Meet and BOS Automate, which were launched in December 2016 and January 2017 respectively, BOS Time will be launched in May 2017 in tandem with BOS360 PaaS.

BOS GLOBAL will generate re-occurring income through subscriptions of its BOS360 PaaS and supporting products, as well as through licensing of its patented Work Pattern technology. The Company's sales strategy is focussed on building a global distribution partner network via Enterprise Software Vendors, Professional Services organisations and Consulting Practices.

The Company is in the process of completing a conditional agreement to acquire a 40% interest in Call Design Pty Ltd, a profitable, Australian based, global provider of workforce optimisation tools, focused particularly on call centre services, which has an established blue chip client base. This highly synergistic investment will provide multiple cross-selling opportunities to both companies in line with BOS GLOBAL's strategy to deliver a comprehensive business optimisation offering globally.

Call Design sets a new standard for Workplace Optimisation, while BOS GLOBAL's software sets a new standard for Workplace Efficiency. Both products will be offered through BOS360 PaaS, setting a new standard for Workplace Analytics to give companies greater control in making informed, fact-based decisions on their operational activities; Workforce Analytics is a combination of software and methodology that applies statistical models to worker-related data, allowing enterprise leaders to optimise human and machine resources.

BOS GLOBAL Holdings Limited is a LSE AIM listed company incorporated in Australia, operating from offices in Melbourne, Sydney and Brisbane. The Company also has a regional office in Hong Kong, responsible for the Asia-Pacific region and plans are well underway to increase its representation within Europe, the Middle East and Africa (EMEA) and North America, with offices on track to be established in 2017 in London and San Francisco respectively.