cosmeceutical focus4 Aug 2020 19:45
i would suggest that anyone who has not yet done so should listen to barders video today on the cbd update.as always with these, watch them with a very liberal does of scepticism, as they are entirely self promotional, what is interesting about this one is that it gives an insight into the focus re CCBD, which is not made explicit in the RNS. it seems the initial focus is on the cosmeceutical market, under which products may not make medical claims, but equally do not have to undergo pharma trials to prove claims. think along the lines of a superior (or at least perceived by the consumer as such) skin cream, that sort of thing. certainly not wishing to overstate anything here and it may all come to nothing, but if successful, has the potential to be marketed much sooner than something which requires trials. still very very early days, but important i think that investors at least understand the targeted market etc.