Marketers and agencies increasingly recognize the value of location as a tool for audience understanding, targeting, analytics and competitive insights. Brands or agencies that aren’t utilizing location intelligence will soon be at a competitive disadvantage.
RE: Huge acquisition in our sector4 Jun 2019 12:37
Aerial
Warren Zenna and Donnie Williams have both chosen to represent Location sciences in US and aren't accidental hires. We just have to wait patiently for the results.
Are we going to see a new announcement early next week.
Seems to be more common to have one every 2/3 weeks now.
Personally would like to see some accent from South African vendors where we are apparently present and live.
After yesterday's announcement I'm expecting Exterion media contract to land in not too distant future, especially now when Shaun Gregory has left his NED role in the company.
RE: JCDecaux UK NOT to be underestimated I feel15 May 2019 12:09
Jcdecaux contract is way important then Talon one where only raw location data is being used while Jcdecaux will be working on location sciences own platform.
Thats partnerships of a huge magnitude , underpinning location sciences leading position as a leading mobile location data and intelligence expert.
Onwards and upwards.
New client, good for the start.
Funniest part is Location sciences is their trade mark in US.
Wonder how it is going to be solved between those two companies.