RE: the only way is down but hope not10 Nov 2021 07:30
ITV says 2021 ad revenue will rise 24% to record level
Wed, 10th Nov 2021 07:14
LONDON, Nov 10 (Reuters) - ITV, Britain's biggest
free-to-air commercial broadcaster, said it expected to deliver
record total advertising revenue this year, with strong demand
from a reopened economy resulting in a predicted 11% to 13% rise
in the fourth quarter.
It predicted a 24% rise for the year.
The company said the strong performances from its broadcast
and studios businesses resulted in a 28% rise in external
revenue to 2.38 billion pounds ($3.2 billion) for the nine
months to end-September.
($1 = 0.7414 pounds)
(Reporting by Paul Sandle; Editing by Kate Holton)