RE: BOO demanding 30% supplier reductions23 May 2023 10:34
to one an all on this.
i am a l/t shareholder of boo hoo 38.5k shares bought at various stages.
i am a l/t supplier to uk, europe, australasia fashion markets, have worked out of turkey, china, india, sri lanka, bdesh and philippines.
as a shareholder i am of course conflicted but the way that they continue to demand on going retro discount is a concern, it has in the past been the start of a demise with some company's as the financial stress results in the good ol one trick pony.
as a supplier, i've binned them off and stopped manufacturing for them, you can stomach this if trade is continuous and qtys of each order are meaningful with an acceptable margin. over the last 12 months as they have cut inventory the qty of each order has dwindled significantly, average buy 150pcs !!!!!!!!!!!!!!!!! it got to the point where it just wasn't worth the effort. to enforce a 30% discount will result in a loss for any factory, margins are simply not that high, it's just a ploy, each factory will be negotiating this down and bh know this, however with this action they have pretty much wiped out a low duty, quick lead, quality efficient country to work from , the turks take trust and relationships very seriously.
****stan is a low cost, long lead, unreliable, low quality, trick to regulate source.
yet again we say bh this group involves many brands, these can not simply be switched to pstan, however the trust from the suppliers point of view will be very low and very vary, for the likes of km and warehouse this will be a tricky path.
there is plenty more retailer, brands, e tailers around the world that do not behave like this, bh is not a in demand company to make for, 150pcs not worth it.
haven't got time at mo but will update on buying floor on here soon, as massive changes to a very strange way they are now buying.