RE: RED FLAG: MelodyVR's Apple Music App Chart ranking now no longer listed10 Jul 2020 13:49
Modeller,
If you go back to one of my relatively recent posts, you will see some explanation why I don't trust app store download metrics based on professional experience. The latest annual report RNS stated MVR acquired 150k+ new users last year, which exceeds the combined Play and iOS store totals alone. That also doesn't even consider old downloads before 2019 and new downloads from recent high profile events like John Legend, JoJo etc and the new downloads related to Wireless 2020 which we believe are in the 6 figure territory. Look at JoJo's YouTube metrics after announcing the MVR gig....up 3 fold, acquiring 1million views in the 4 days running up to the live show. I personally believe that will have driven somewhere between 3% and 8% of traffic into incremental app installs to watch her show on the Saturday (30-80k), as a conservative estimate. Of course, this is my opinion only, but I believe MVR will have download numbers of at least 500k over the lifecycle of the product and this will continue to grow with increased exposure.
Each to their own though. I use my own data with calculated assumptions to drive decisions. If you feel differently, great, but when you post, let's get some substance behind your negative sentiment. You do typically tend to have some dubious patterns of board engagement though when good news kicks in.