By the way2 Jul 2020 20:45
I would just wish to draw a parallel between GamesWorkshop and Melody using something I saw posted on ADVFN today.
"At least one new video is uploaded to Warhammer TV every day across YouTube and Facebook platforms, detailing how to build and paint models as well as unbox the kits. This is a marked improvement from 2016 when only 40 videos were uploaded in a year."
As anyone will know the share price of GAW has gone up 10 fold over this period.
Melody are following a similar track with an increasing rate of output, which in turn will generate an increasing fan base who in turn will market the company
The fan base will mostly be the younger generations who will return and consume for years to come, a marketing mans dream.
Yes, young consumers are always tarts with their consumption, but awareness stays so provided Melody stick to creating an ethical brand which produces quality output with genuinely popular entertainers their star will only rise.
This is not a cross promotion of GAW as you have truly missed the boat on that one