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I get the general feeling that most sensible investors do keep an eye on BOO as having a decreasing potential to increase in value which is not helped by the release of any RNS. Getting some kind of lift on the SP when so many sell out at a 1p rise is going to be very difficult without some highly positive news coming this way.

Anyone stuck with a holding above 45p PS is likely going to have to wait a long time before their buy-in price is met. At present you could sell & trade in other stocks then come back to BOO to retrieve the position that you left at. Obviously if you miss the boom boom by trading in another dead stock then stock trading is not for you. All depends upon how much time you have & the enjoyment you get from distributing your funds.

Enjoy the video - https://www.youtube.com/watch?v=2hL_ATXJ6JU

Share suspension coming - dropping like a stone.

Growth is in but volume is way down IMO.

Even Debs can't catch Boohoo in terms of website visits. ASOS is leagues away & BOO is not making sufficient gains.

https://www.similarweb.com/website/boohoo.com/vs/debenhams.com/#traffic

Competition is there for a reason & the reason is BOO does not appeal to ASOS shoppers.

As for Mr Sand, C & Bananas on his white horse, he has the right idea - beeched out until 2027 when he returns as Davy Jones in search of the direction of life. Happy go lucking sea dwellers, we're all splashing around with BOO shares.

Just a low volume trend for a company that has managed to shake off all investment except the shorts.

A self induced coma is now all investors need & hopefully will wake up with a better investment.

Those making pennies here buy at 34p or less & sell at 35p & that is the movement. Playing out your investment a bit longer is risky as I sense aa drop coming as MMs will lower the SP to create volume. Recently they have been trying to lift the SP on low volume which is not working.

Lets see how fast the cash burn is come Q3 update. At least the website visits are climbing MoM but still short of previous years. https://www.similarweb.com/website/boohoo.com/#ranking

SP on the way up as there are no sellers left.

Holding for better days ahead.

Mike Ashley / Frasers are only here for Debenhams. At the right moment they will take it.

Boohoo brand will be killed off & the current board will depart with a pay packet.

New smaller Debs stores will hit the streets & the smart shopping experience will be in everyone's pocket.

There is no urge to buy shares at 34p therefore a drop to 31p could be on the cards. Plenty of low cards in this deck.

Another 20% decline in revenue will mark a death spiral for this outfit.

I'm sitting with the Vultures on this one - it still has a spurt of life but time is ticking away.

Well worth downloading the annual report - 10/10 for the best jazzed up presentation.

Top dogs salaries are around £0.5M each + a £0.3M cash bonus + £0.7M in shares for 2024.

While they play to the ECO generation politics they loose ground on market share & sales.

Gone are the 13 brands - now re-branded at 5 core brands & 8 labels which can all be accessed via the Debenhams marketplace. I think they are losing an online presence to competitors that are very strong on their branding & marketing. Sales wag the dog & this dog ain't wagging.

£22.5M of costs for use of the £325M RCF which will probably need to be cleared next year.

- £75M matures 2025

- £250M matures 2026

2027 & everyone is a winner as next year profits will drop again IMO. This is not a business recovery drive - it is driving a business of a cliff & those in charge are taking as much as they can & glossing it up. Clear to see.

A £64M drop in USA revenue YOY is no small chunk for a project designed to increase revenue.

The groups long term growth rate is predicted to be just 2%

Returns are still in double digits at £11.8M - coming down but still too high.

£230M cash in hand to get through this year - that won't pay for one director bonus.

BOO capital raise is coming soon as the money will run out. Evolution wins.

Pipe - ask yourself what makes a silly rush to buy BOO shares?

The answer could be one of these:

A. A major holder is buying or selling

B. Speculation of something like a financial windfall may occur

C. Asset stripping

D. A complete buyout / aggressive takeover

E. Tradey & SCB both do a share dump causing a market wobble.

"the historic bonus and LTIP opportunities have been combined and restructured but the total quantum of the awards is unchanged from what was permitted under the previous Directors' Remuneration Policy;

· the majority (60%) of awards will be settled in shares which vest in tranches over a three-year period, ensuring long term alignment of executives with the interests of shareholders;

· awards will be granted within the 10% in ten-year dilution limit operated by the Company across all share schemes with a reasonable amount of headroom remaining;

· the adoption of the Incentive Plan and the grant of awards under it are conditional on Shareholder approval; and

· the commercial assessments of the Independent Directors" via RNS.

No worries here - they have shareholders' interests at heart. Well that will make many open the vaults & trade gold for BOO shares. Many are waiting for a safe entry price no doubt hence volumes are in chuckle territory. The is a certain disconnect between BOD & PIs'. Corporates are not so bothered as funds are book bound.

Just for the curious

https://www.dailymail.co.uk/news/article-2179798/Archaeologists-priceless-pot-gold-13th-century-castle-Richard-The-Lionhart-Crusaders--more.html

If BOO was a sandbag in your hot air balloon basket , it would be the first dead weight thrown out to get some lift.

Volume needs to be +11M per day for the SP to be moving upward. Looks like 34p for the next two weeks or until the last RNS has been forgotten. At least the banter continues hopelessly in vain that a better day will come - just look at M&S, profits up & debt reducing to £1.26B. Another 10 years & the debt will vanish.

I don't see anyone loading up here with so many better stocks to lose money on around. BOO still good for a pension pot as your unlikely to loose at 34p. In 20 years it could be Saladin's pot of gold.

Sometimes when you glance at the order book unusual entries appear. About an hour ago 2.80p appeared for a while on the ASK price & since then the SP regained some ground. Maybe an MM signal that news is coming.

We should be easily sitting at 1.4p right now if not above 2p. 3.72B shares in issue & a current Mcap of £45M

Lots of pyros on these boards wanting lower or lower still - well keep trying.

Lets do the timewarp again...

Buy your BOOs at £3.58

and hold them tight

its just a swing to the left, then a swing to the right

but its the pelvic thrust that drops your shares to floor...

sure Mr Trades enjoyed it

I see a red wave gathering pace - maybe good surfing on the way up.

Lots of posts get removed here as do many accounts - so don't worry. Just post on another company BB & you can say what you want. Just avoid Glencore Mining as it was a missed opportunity for one.

I have my 3 & 8 pants on - bottoms up! Still risky buying above 37p but 36p is on strong elastic.

Temu in hot water over illegal practices in the EU https://www.retailgazette.co.uk/blog/2024/05/temu-manipulative-practices/

Hopes are high for 38p today as the trades so far are fairly mixed. SP could PING or PONG but at least its moving.

A last second blast of ATs were cut short of time - big day tomorrow. Trade carefully.

Full of confidence SP will be 38p tomorrow.

MMs are keen to get a lift on the SP. Just need to wait for the volume to pick up them we're off - 11am I expect.

Just time for Mrs Daytrade to make tea & biscuits - Ohh I be in the wrong house!