RE: S4 Capital shares plunge as downgrades outlook once again5 Jan 2025 08:28
An extract for the benefits of those that might not have a subscription to The Times
"Sorrell was motivated to launch S4 Capital for the wrong reasons - "revenge" against WPP - rather than a desire to build a "great new company for customers and clients". As a result, Jones thinks, S4 bought too many companies hastily, leading to a "total integration nightmare". "I know you guys in the UK think he is a genius," says Jones. "Those of us not in the UK don't." He adds that Sorrell "has presided over more destruction of value in marketing and advertising than any human in history"