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I can’t fathom why anyone would be selling at this stage of the story.
It doesn’t make sense (Unless Woodford has a large chunk )
There is obviously great forward momentum with a fast growing customer base and the lack of decent buying interest completely baffles me.

Another great RNS
Add Merlin and Al Hokair and they have three potential long term lucrative estates which can all help them on their quest for the 1000 headsets.
You have to congratulate the Immotion team on their dynamism.

It looks like the O2 offering has been a great success.
Now becoming very obvious that it’s critically important that they place their offerings in the right places for them to work.
The Blackpool tower roller coaster also appears to be extremely popular.
The Birmingham Star city offering on the other hand, seems to be closed.

Perhaps a SeaWorld theatre announcement or some thing similar would wake the market up.
Its an odd share at the moment as no one seems interested.
The way I see it, is that the downside from here is minimal , as even with a failed business model , they could cut staff and overheads and sit back and make reasonable money from the existing concessions for a few years.
Immotion have been quite vocal in broadcasting their target for next year and that is either a sign of great confidence or a daft thing to do.
In twelve months time we will have the answer, and will either be stinky rich or listening to the excuses such as Brexit killed the Beluga .

Shandy
I’m completely with you on that one.
I think the only way they can do it, is to install a number of their 24 seater theatres , as 4 installations here and there is an awful lot of customers and a lot of travelling and time.

Perhaps they have already seen some interest for the theatres from some of the larger players .
I hope so !
It’s quite normal for CEO’s to be over optimistic , and I hope if they miss it’s not by too much as otherwise they lose credibility.

I chuckled as I read this as a swashbuckling reply to my doubts .
mobile.twitter.com/Immotion_Group/status/1177598854155374594?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Etweet

Indeed, they are invested as am I , and I wish them all the best of luck.
I know they are extremely dedicated and hard working and I admire the way the CEO comes across.
I have also been impressed by what they have achieved to date.
My point is, I think its a very tall order, but sincerely hope they manage to achieve it.

The cast iron rule of sales, is that you split big targets into little targets.
I am not saying its impossible that they reach the 1000 level, but this is the same bunch who said we would have reached profitability by now and they didn't.
Why would they grow quicker over the next 12 months than the last 12 ?
A pipeline of 50 enquiries is not going to get them there is it ?
I'm well aware of the reasons, but who says there wont be more reasons this time next year ?

Of course you would divide a target like that. They need a steady flow rather than a mad rush.
Are you completely nuts and ignoring installs ?
They simply have to be done at a steady pace or they will end up in an almighty mess.
They are not going to be able to do all the installs at the tail end of next year in one go as they simply wont have the manpower to do them all at once.
I have seen many a company make ludicrous targets and not remotely hit them so therefore a regular and steady stream of new customers is critical.

If they are going to reach a thousand headsets, then they have approx. 700 to go which equates to 45 installs a month.
On that basis, by Christmas, they should have reached their 400 breakeven point.
It will be quite easy to see if they are on track by then, or if the target was fanciful.

Re the link...I doubt he is the one doing the hard graft.
If they are that confident, then I would like to see some more director share purchases at what would prove to be a bargain price if they do somehow hit those targets.
I get the feeling their pr team are getting a bit carried away.
After all, 80 million visitors and just 4 pods is akin to putting a condom machine in the loos.

Shandy
I agree on the profit aspect.

I'll bet someone a thousand that they don't reach the target of a thousand.

Robin Miller (Who set the target) has picked a random number that does not seem feasible imo.

Feel free to correct me if my maths is wrong.

Based on the following statement that they made, I reckon just 158 headsets in the partner sites (Based on current performance ), would take them to monthly break even.

On a Partner only basis, excluding the ImmotionVR own retail sites, based on year to date performance, this gross average revenue per headset increases to circa £18,200 per annum (£1,517 per month). At the current level of fixed operating costs (net of commercial contract work) of £240,000 per month

Is the market missing the bleeding obvious or am I bonkers ?

With only ten days to go before results, I cant for the life of me see why there is so little interest.
We know for certain that sales income is growing every week, and will continue to do so for the time being.
Until there is a month where there have been no new installs, we know for sure that revenues will continue to grow.
The 1000 headsets target for next year is very ambitious and may not be easy, however, their Zoos and aquarium offerings are looking extremely polished and I eagerly await the announcement of a 24 seat theatre as I think it will be a game changer. (Both for Immotion and the customer)
A boat down a tropical river, a full safari, a trip to the artic etc., all offer the user the chance to experience the experience of a lifetime (Together as a family rather than mum and dad watching the kids in a pod ), without the huge cost normally involved if you were to go on a real safari/trip.

I would hope that they offer an extended length experience for a premium.
The beauty of it is, that you are guaranteed to see animals (Unlike a real life safari which is both expensive and boring at times when nothing is happening and it is relatively cheap.
Add to that a David Attenborough type commentary, and its easy to see what a compelling proposition it is for any wildlife centre.
If they could add smells, wind, and any other gizmos (Like hepatic sensations), then the experience would get even better.
The other benefit of a theatre is that they could fill it and hopefully keep enough interest to keep on filling it with the queues of people awaiting their turn .
Since its such a novel experience for customers I don't think that would be hard.
Additionally, whoever announces the first installation of one of these theatres is going to attract lots of extra customers and media attention and start an avalanche of orders.

Its an easy sell, and I can not ever remember being so bullish about a share I own.

Are they in danger of going broke short term No
Are they making forward progress at a rapid rate ? Yes
Is there a danger that no one is interested in their product ? Currently NO
What’s the worst case scenario ?
Not anywhere near as bad as 99 per cent of AIM companies .
If this was your business would you be delighted with what you have achieved to date . YES

I think the price is being held back for now by the recent institutions taking a quick ten per cent.

Happy to sit it out and watch customers year two and onwards revenues come in like a cash printing machine .

I'm amazed by the lack of buying interest as there has been nothing other than good news coming out .
Twice the customers (Many of them Blue chip) added since the price was double what it is today.
Are they working hard for their money ? YES
Are they getting wonderful new deals ? YES
Are they quick to adapt and change tack accordingly ? YES
Have they got an innovative and interesting proposition to sell to potential customers ? YES
I could go on and on with this list as to me, it all looks fantastic for the future.
The lack of price movement and interest really puzzles me, and I think I will take the opportunity to load up as I cant see many negatives looming .

You have to hand it to them.
What they are achieving in such a short time period is absolutely incredible.
Any of you who have worked in a small business, will have experienced the frustrations of the bosses dwelling on matters and things moving very slowly.
I’ll take my hat off to Higginson and his team.
Yet another great RNS with many to come.
Did anyone else notice that they have some new offerings ?
Look at their website and you might get some great surprises .

Half year results should hopefully be in by the end of this month.
Very quiet on the news front recently , but I imagine they are focusing on finishing the IP2 content and getting the $500K for that, as well as getting as many installs done as possible, and that we will suddenly get a news surge and a bit of price excitement for a while.
The weak pound looks to be quite beneficial to Immo with both the Dollar and Dirham around ten per cent stronger against the pound than a year ago.

Bearing in mind that 240 Aquarium headsets would take them to breakeven, I think it is entirely plausible that they meet their breakeven point well before next year.
Remember, they also have licencing deals in the Far East and the Al Hokair takings are still a mystery. (But they cant be bad or they would not bother expanding into new locations)

The O2 offering could be performing brilliantly or awfully, so its all a case of wait and see.

You are correct so suggest that it is all about signing up quality partners and its been a while since we have had any news.
Perhaps todays action is a signal that more partners will be announced shortly.