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At £400 per headset and 430 headsets they should be generating about 9 million per year.
Add another 500 headsets , where it drops to the bottom line, and there is a potential over 10 million profit which would mean an sp of multiples of today’s price .

I would thought there was a huge opportunity for someone in the Far East to licence the experiences and duplicate the aquarium and zoo model.
If they can continue this momentum, then they should generate some decent profits by the end of the year.
At the risk of repeating myself, most of the costs are front loaded, so year two and three customers will be decent earners assuming they can retain the custom.

All very good.

Next lot of deals will lead to them making some money.

Sensible answer.
My worry is, that Lekke make the cinema and can’t supply on time.

Just been doing a root around and it appears that they might be looking into this .
Unfortunately, it will occur extra time and expense.
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What Ronald has failed to take into consideration is the large upfront costs of every installation.
Apart from the cost of the equipment, there is the large cost of flying salesmen and installation teams across the globe, putting them up in hotels and keeping them fed and watered.
These costs won’t be recurring once the installations are up and running and customers will generate revenue with far less input as time goes on.
The fact that they will be able to remotely update the experiences is in their favour.
I’m very happy with their business model going forward, however,
If the virus situation gets too bad, the business is screwed as no one is going to be using headsets .
Another major concern, is if their Chinese suppliers struggle to get them the equipment on time.
This issue is already affecting many worldwide manufacturing plants and is a worry.

Nice surprise this morning.
Equates to just over a pond a share dividend.

I have been to one of the centres and done an hour session.
The whale one was fantastic but sharks had not been made at the time.
The Raw Data was my favourite and it felt like you were in a movie.
I would definitely return, as would my wife .
As they become more mature, I am sure the quality of the rides will get better and better.

Perhaps the more decent news they alluded too is imminent then.
Either way, I have been loading up on all the dips and will be delighted with any further rises.
You are right about it not being mainstream, I have always been surprised that more people have not shown any interest and are happier drilling and digging for not existent oil and gold.

I can’t agree.
Anyone putting in that quantity of orders would have been quicker off the blocks.
There must be some more decent news on the way.

Costs per installed headsets must be massively reduced in year two onwards .
No sales flights/trains to pay for.
No installation team costs.
I would guess you could easily reduce year one costs by £15k per headset.
Assuming they can generate new experiences and enough continued interest, it’s a pretty healthy business model.

Some great signings there albeit the new customers seem to be taking longer to come on board than expected.

I think the revenue figures from some of the aquariums are going to be a great sales tool and would have thought that the two large clients would quickly add more sets to their portfolios now they can see how well it’s working.
Would expect a rise on that news.

It’s definitely going to be an interesting three months one way or the other.
Let’s hope they can achieve their numbers.
If they manage 1000 headsets by the end
Of the year, then it will be a cracker.

If as they say, they have a large amount of headsets contracted and ready to be installed , You would have thought that they would have announced the new business as it equates to a significant number.

I argued with someone on here a while ago, that they had to have a steady stream of installations.
The longer the initial ones are delayed, the more stretched the install teams become.
Even if they managed to contract 1000 headsets by the end of the year, they would probably struggle to get them installed .
The Cost of supplying and installing the theatre sized units will be much higher.
It’s going to be interesting to see how well they get on in the coming months.
I notice that the Paris sea life centre rides feature the Artic and Penguins.
Would expect some news about this in the coming weeks.

Shandy.
I have not seen anywhere that they have dropped the 1000 target although , I always considered it preposterous.
Could you enlighten me as to where you saw this ?

I also look forward to them announcing their first theatre.
The last two installations in Cheshire and Sea world Paris concern me a bit.
There are just two pods and they are being manned by one person.
I can’t see how they will keep them busy enough to justify the cost of manning them.
Perhaps it’s just me, but the location of the pods does not look ideal, or inviting enough and in fact might be a little intimidating for someone to try.
There is always the danger of doing the wrong type of installations just to reach the target numbers.

Higginson said a while back, that when they get into profit, every additional headset will add to the bottom line.
If 400 is the break even (and it might be lower than that due to the good concession figures), then reaching the target of 1000 is going to give substantial profits and with forward momentum, they are going to keep growing and the share price will surely reflect that.
The recent interviews showed that they are extremely excited about the progress that’s being made .
No chancy rubbish about striking gold, oil etc as it’s an extremely opaque business to judge.
Eventually ,the market has to wake up, and when it does I will be surprised if Immotion is not trading at many multiples of today’s price in a relatively short space of time.

No.
I’m sitting very tight on 1.5 mill of them until at least next Dec.

I think you will find it’s a sell in the wrong column.