RE: Analysing the latest "update"29 Jan 2020 09:55
So, Amit starts by sneaking in the fact that Cloudtag doesn't in fact have any proprietary hardware that's fit for purpose at all and will instead be relying on "raw data delivered by (unspecified) 3rd party devices". No surprise at all there to CTAG watchers, but wryly amusing when one casts one's mind back to previous company guarantees about Philippine factories, hard orders, CES shows etc etc.
(Amusingly he then has the sheer gall to reference Heather Morgan's "single arm study" as some sort of credibility-providing "proof" - that'd be the study where 20 larger ladies were attempted to be recruited, but only 15 signed up for the 4 week trial, and then 9 jacked it in because it was a waste of their time... anyhow).
I particularly like the way that Amit's chosen to embolden certain terms that he desperately hopes may add gravitas to this "update", including "Vertical Banded Gastroplasty" (or VBG). Unfortunately, if he'd spent a few minutes more on Google, he might have found out that VBG is by now an obsolete bariatric surgery technique that has been superseded by more advanced and safer procedures. Oops...
The language used now descends into ill-written nonsense. Too many examples to highlight them all, but I particularly liked:-
"allowing the medical device company that supply, for example, the hip replacement..."
"Cloudtag’s current commercial focus and use of the platform is SaaS service charged per patient..." (so, that'd be Software as a Service service, then?)
"Individuals who are on preventive programme – reducing their propensity for attracting Type 2 diabetes..."
"Further new addition to the platform is inputs are from a data-controlled food and proprietary health digital sensor that gathers personal health data..."
Wow! a new "data-controlled food and proprietary health digital sensor that gathers personal health data"! That sounds amazing... where's my chequebook?
(Except ask yourself this - what does that even mean?)
It's probably best to try to forget the financial damage and just laugh. Let's face it, Cloudtag and its "management" are the comedy gift that just keeps on giving.