Is Redesigned to blame?13 Feb 2019 21:34
The inception of this has sunk the whole company with all of its associated costs. I bought in 2016 because profits and revenues were steady and stagnant, not spectacular. The reinvent-the-wheel-from-the-new-CEO has proven to be a terminal 'fix' to something that wasn't broke. The cash outflow from Redesigned has done them in and it's going to be cash negative indefinitely.
For retail investors (myself included) this has been a disaster. The denial from some posters below is unfathomable. I remember someone here in Autumn repeatedly predicting a generous Christmas and a 35p SP by New Year. I'll not embarrass them by naming, but they've since been quiet.
Pearls, n1, smartie, sv, real, apple haven't a clue. They're reactionary only and chasing a kite in a hurricane. Yesterday, everyone said 10-12p soon, easy. Today, all is bad.
Anyone that got material amounts in here should look for an exit. It's blindingly obvious that outsider equity holders are sunk. If you've lost half, take the hit and preserve the rest.