Member Info for danl90

I looked into this for the business I work for. It wouldn’t fit for boohoo’s revenue

There are a few who don’t think the internet will catch on. K isn’t alone

- spot trends via social media. Not possibly apparently
- email designs around the world. Again not possible
- have design teams globally. Again not possible

Maybe we should have taken the stores!

Jefferies out! Goldman in!

:)

Very true. But small indie brands won’t engage with marketplaces? They have all lived in caves for the last 18months and haven’t adapted to online trading. Everyone has just sat staring out of the window hoping stores come back

No one except huge online businesses are set up for online trading. Nothing has changed in this huge global pandemic.

Pennywise will rise!

Yeah you're right. Theres loads to do during a national lockdown ha

All the places i could be going to?

Sorry webba I can't do that. It's not that he has a different view it's just that he blindly makes things up

Also the below was from last week not November

Also his input from a supplier side is borderline useless - nothing that mid-tier management would sort. I can't think of one thing said that would give any relevance to the share price - the main reason we are here. He actively thinks everything we are doing is wrong. So what perspective can you like?

ha it's no problem for me. I find it quite fun - putting down dinosaurs :)

what you think though? marketplace - good idea or bad idea? I just find it odd rag things it's rubbish but holds shares?

There was quote by a stalwart of the fashion industry the other day. This titan of the fashion industry foretold (in relation to the boohoo marketplace)

"It's naive to think that these guys will sign up to market place and handle all the returns, the size of their business means that they require a forward order book, they do have some capacity to handle returns but to go from a situation where they could plan there production and sell to Debs and not worry to one where they have to take all the risks and then accept back bulk returns from Debs is never going to happen."

Well i'd just like to share with you two points
1) boo likely won't be using indie brands and it will only be for gaps. The melon was suggesting we won't get Levis etc but that's also not the plan as we offer jeans
2) "NOTONTHEHIGHSTREET" - which is an online marketplace for small indie businesses, doing exactly the same model as boo propose (ie no stock, no delivery, just a window for partners). Just sold for a valuation of £200m! I'll say that again for all of you it "Just sold for a valuation of £200m!"

NOTHS - supplies homeware, gardenware, and food & drink (so areas boo can now play without cannibalizing our clothing brands) and has 3.6 million customers

If you dare to think that boo can do all the above and beauty and kids? and we have over probably over 10million active customers in the UK - you can start to see where the value can get to! Never mind the extra traffic it brings for the stable of brands we now have

Once again this is another post to highlight why you need to stop listening to rag as he thinks the way business should be done is back on models from the 1980s. He's no concept of the modern world, what's possible, our strategy, value creation and where we are heading. He disagrees with everything the CEO is saying yet still holds the shares. The guy is insane and also a melon - guy wanted us to buy shops for crying out loud!

But marketplace model - could be valuable

it's such a shame. Honestly brexit will ruin so much

Worse than that was all the false promise! It's sickening and Boris again!

"@Splice £6, mmmm quite punchy" - says the CEO with no understanding of how a business valuation is calculated. Oh and also disagrees on value creation - melon

@discgolf - i think you're right but when you look at next and hut etc they already have what debs offers ie a shop window which they can showcase their products. I guess if you're next and you bought debs you'd only really have two shop windows that compete with each other?

@Pmoran - this quote made me laugh "“He denies any responsibility for Debenhams' demise and said corporate success or failure was 'often about luck'." - if it's just luck then he should hand back his tasty salary and bonuses! He might be more rag than JL - ie no strategy just lucking it out! ha

Fire jefferies and get Goldman in!

It's annoying as Hut does 7 - 9 deals a year. No issues. It even did a HUGE deal. No issues

This is again a reflection of trust. This will be a bit to swallow but we can take our time. No need to rush and make mistakes and this type of clothes don't need to come out of Leiscester!

also Jefferies is our house broker. I know broking is separate to research but get them out! Get in Goldman and put a rocket under this

"Jefferies sees this deal as ‘a very good one for boohoo - absolutely consistent with the strategy of adding brands to its multi-brand platform, a transaction type in which the group has a demonstrable track record, and a very reasonable price for some substantial, scaled assets.’
‘It continues to scale up, but we question the band width of the existing management team and potential execution risk continues to rise with every acquisition."

The above comment makes me mad and shows how the market doesn't give boo it's fair view. Boo has integrated a number of businesses now. We have successfully tied them in and created a platform to support all of it. I fully appreciate that today comes with a rump of headcount and that there will be some pain but come on!

The market should trust boo to do this. the Hut announces a similar deal re a make up business on the other side of the atlantic and shares up 10%. We announce a deal with a business here and "it looks like a lot"

We have no market guidance on these brands. If we want to do nothing with them for 12 months - fine! no issue

Every reason boo is pushed back is some how magically a "strength" of a competing business. Once again not saying the above is going to be a walk in the park but honestly where is the "forward looking" element here

We have the proven skills and we have a platform to cope. Hut is in same boat but gets praised beyond belief. Boo gets told to stop

Infuriating!

@inferno I think it was more "relief" that Asos got topshop combined with the extra earnings

Imagine if boo bought it and decided to no longer sell on asos? All that revenue gone! Asos would have tanked

Hi - can someone tell rag to read the RNS and listen to JL. This isn't going to be asos marketplace and lots of indie brands :)

I have told him 4/5 times it's just a handful to fill "gaps"

All fair points rag but I really do wish you'd just save us all some time and read the RNS and listen to what JL has said

"Asos has a team that signs off the Brands on there Market Place" - I said this a "partnership team" and you said "what on earth is a partnership team"

"It's naive to think that these guys will sign up to market place and handle all the returns, the size of their business means that they require a forward order book" & "BH isn't going to massive money on MP s for some time, lots of little Indie Brands chipping in 15% to the coffers." - so we aren't going to be adding lots of indie brands. It will be a handful of larger partnerships also boohoo are helping the returns - please refer to JL

"test repeat is old news" - rag didn't you get a test order for KM last week - 100 units? JL has said test and repeat now at use in oasis, coast and KM and plans to do the same here - do you have any insight into our plan? Why hold this if there isn't a single thing you like about what we are doing. We have made a tonne of brands "trend led" and trained the suppliers on test & repeat

Does JL need to go as you hate everything he is doing and our equity story?

Re buyers unless given how well JL knows Debenhams he viewed the competence of those people as not very good and as Rag said most had left before we bought anyway so they weren't there to acquire or not. Just to add I caveated beauty as an area we have kept and need headcount

"He also made the point that our supplier network for our high quality brands is different to those of young fashion." - agree and that's why will use oasis, coast and not boo's etc

Agree re test and repeat and as you say I made this point so I don't see the relevance - sorry if I'm confused? But to clarify test and repeat drives growth when the product is "trend led" (slide 46 - https://www.boohooplc.com/sites/boohoo-corp/files/all-documents/result-centre/2020/finance-doc-sept-2020-lr.pdf) but if these brands aren't they can grow by repositioning the price (e.g coast)

test and repeat will therefore fits for products outside of "blue jumper" category ie if burton want to try something a bit racy. It doesn't mean we do it all the time. Also while it drives sales (as we know what's hot before anyone else) it's other huge advantage is the huge cost saving ie we didn't buy 10,000 to see it not sell or equally know to which demo it might sell to ie sizes

Agree re the stock room point but i think in general these brands, as they aren't as trend led or as price sensitive, have far less of a risk. Boo needs to be fast (people working hard and long hours), boo needs to sell a lot (volumes are huge in a short space of time) and boo needs to be cheap (suppliers are one who gets hit). These three dynamics play a lot less when its a seasonal blue jumper which is priced to a more affluent shopper

So I don't disagree but I think all of the above sits in a different stream. Like you said last week "we have doubled our brands" but the revenue from all of these combined doesn't even cover half of the growth boo and plt need to do (£600m) so why are we so nervous? If you're scared for an extra £250m of revenue (which we can slow if we say to the market as we have no guidance yet) then the PLT and Boo growth must be sending your face white?

Again the need to "beat" these suppliers just won't be as previlant