Late 1.5million shares buy today - is it a good portent ?26 Aug 2022 19:36
"One Swallow doesn't make a Summer" meaning you can't rely on this being good news - so the saying goes.
But late this afternoon 1,500,000 shares were bought at 1.97p. I wonder if now, with half year results due to be published in just 3 & half weeks time and an open Board discussion on 'Meet the Company' platform the next day (22nd September), if this could turn out to be the moment we have been hoping for - a period when the sp finally breaks through to an upward trend ?
I don't have five x £54 sums of money spare to check out for myself the 5 new 'Wellness' products but, on the face of it, these do look like they could be commercial stars - they have a massive email list. And, apart from a few niggles that I've seen, the website for each of the products looks colourful, interesting and to my mind seems scientifically authoritative. I may be talking naïvely here - others may know better.
I am puzzled though why products aren't available at retail locations such as Boots and/or Lloyds. They would certainly lose a significant margin - far, far more than via sales through Amazon. The latter sales platform is surprisingly inexpensive. But I did reflect on the other negative that retail sales would attract and that is sales volume which they may not be able to manage. This way, they can grow their sales steadily just as they did re. the Covid sales.
But, from my earlier clicking on creating a MHC account, I have now received 4 weekly emails for four of the new products plus an email reminder that there was an upcoming mail strike (which happened today) and a reminder too of the upcoming bank holiday.
In conclusion regarding the 'Wellness' products, I think I am surprised though that there's not any marketing incentive to generate early orders - eg 15% off for a limited time etc. I've bought as many MHC shares as I can justify without putting all my eggs in one basket, but that large BUY this afternoon could prove to be financially rewarding for someone as to use yet another metaphor, the stars are all coming out - but will they be in alignment for us ? I hope so. GLA