RE: shorts need to close is blessing - time for the XMas squeeze!7 Dec 2022 13:46
Considering the buy-up of Top Shop was £300m, to get all of Asos for £600m is a bargain!
I would love to see a merger of Zelando and Asos, the synergy makes sense, and feel that if that news got floated it would become a bidding war to acquire Asos.
Fraser Group is becoming very powerful, however, I expect MA to exit soon as they need competition in the market to be the "cheap" brand retailer, Fraser Group is the Greggs of fashion.
From a share trading point of view, attacking the shorts is the easy way to make some great profit, and fully expect that there are a lot of funds considering this now that we have reached a floor.
Alongside that Xmas spending is big for Asos, and having plenty of inventory on hand puts them in a massive strong position considering the fashion industry is still dealing with bottlenecks.
Fair value for this company is still in the £2B region.