RE: IAB`s new in-game ad measurements standards18 Mar 2022 20:27
The Bidstack Group, are at the cutting edge of this tecnology...this new world of advertising...in-game.
They have done everything proffessionally from the start, following a strategy of doing everything by the book as far as security etc, making the big players more comfortable, largely down to the vision of CEO James Draper.
Construct and build a team of silicon valley experts, AAA global experts in gaming and advertising. (that was his first clever move!)
And with their help...design and build `currently extending` in-game advertising platforms such as the In-Menu Ad Format one, working alongside the excellent Bidstack team....hats off to them!
His second clever move, if you`re a long term investor, was to stay quiet for a period, while they continued their journey of `quiet efficiency`!
He`s no fool.....he took a lot of schtick for his AIM market CEO performance... within a startup company, while all new start ups go through turbulence...its what makes it exciting.
The difference here is the opportunity to be a `you-nee-corn`!
Too many building blocks are now in place for Bids to fail, the experience they`ve got, with the ultra experts driving the, now, collective vision for success.
Its all coming together.
I used to finisn my posts with the hashtag....
#ThisIsJustTheStart
Love this promotional video from back at the start...nice punchy music...
https://www.youtube.com/watch?v=JKMZQ1WGuL4
Its not the start anymore, its happening!